Pemanfaatan Instagram untuk Media Promosi dalam Meningkatkan Ketahanan UMKM bagi Forum Gerakan Terintegrasi Masyarakat Koperasi dan Usaha Mikro (Gerai Kopimi) Lamper Lor Semarang Selatan

Pemanfaatan Instagram untuk Media Promosi dalam Meningkatkan Ketahanan UMKM bagi Forum Gerakan Terintegrasi Masyarakat Koperasi dan Usaha Mikro (Gerai Kopimi) Lamper Lor Semarang Selatan

This dedication was motivated by a request from one of the GERAI KOPIMI FORUM (Gerakan Terintegrasi Masyarakat Koperasi Dan Usaha Mikro) located in Lamper Lor, South Semarang, so that Lamper Lor, UMKM South Semarang could reach a wider market.  With the COVID-19 pandemic, product marketing must be t...

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Bibliographic Details
Main Authors: Aria Hendrawan, Khoirudin Khoirudin, Vensy Vydia
Format: Article
Language:Indonesian
Published: Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Universitas Muhammadiyah Semarang 2023-11-01
Series:Jurnal Surya Masyarakat
Subjects:
gerai kopimi, south semarang, instagram, social media, msmes
Online Access:https://jurnal.unimus.ac.id/index.php/JSM/article/view/11043

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