Improved Understanding Of Greenwashing And Green Consumer with Rasch Model Analysis

As extensive information comes so fast, increasing consumer awareness of greening the environment increases. Environmental damage caused by human waste, natural disasters, and non-renewable natural resources, and damage to natural ecosystems makes consumers careful in purchasing decisions. This stud...

Полное описание

Библиографические подробности
Главные авторы: Yulia Hamdaini Putri, Aslamia Rosa, Hera Febria Mavilinda
Формат: Статья
Язык:English
Опубликовано: Program Studi Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik Universitas Merdeka Malang 2021-11-01
Серии:Jurnal Bisnis dan Manajemen
Предметы:
Online-ссылка:https://jurnal.unmer.ac.id/index.php/jbm/article/view/6325