La série Barbapapa: artisanat soixante-huitard ou stratégie marketing bien rodée ?
The Barbapapa series, born in 1970, is often presented as the result of an unexpected creative impulse, born in a Franco-American couple and stimulated by the context of Parisian life. It can also be seen from another angle: that of a dazzling commercial success, due to multi-media and international...
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Format: | Article |
Language: | fra |
Published: |
Association Française de Recherche sur les Livres et les Objets Culturels de l’Enfance (AFRELOCE)
2023-05-01
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Series: | Strenae |
Subjects: | |
Online Access: | http://journals.openedition.org/strenae/9895 |