Feminism as a media product: the Beyoncé paradox
Since 2014, an increasing number of celebrities has manifested itself publicly as feminist, a phenomenon that has coincided in time with the emergence of a new space for the discussion about women issues in traditional media and social media netwotks. Taking as paradigmatic the case of Beyoncé, this...
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| Format: | Article |
| Language: | English |
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Universidad Complutense de Madrid
2017-12-01
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| Series: | Investigaciones Feministas |
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| Online Access: | http://revistas.ucm.es/index.php/INFE/article/view/54975 |
| _version_ | 1819051573185085440 |
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| author | Lola Fernández Hernández |
| author_facet | Lola Fernández Hernández |
| author_sort | Lola Fernández Hernández |
| collection | DOAJ |
| description | Since 2014, an increasing number of celebrities has manifested itself publicly as feminist, a phenomenon that has coincided in time with the emergence of a new space for the discussion about women issues in traditional media and social media netwotks. Taking as paradigmatic the case of Beyoncé, this text explores the intersection between mainstream culture, mass media and feminism, contextualized in the logics of advanced capitalism, neo-liberalism and its patriarchal rearmament and the celebritization of the media space in which they coincide. Its objective will be to expose, through the academic and media reactions to Beyonce’s feminism, the strengths and weaknesses of the so-called postfeminism, and to propose that its utility as a subversive tool could be considered not in relation to the public that receives and reworks it, but in terms of its ability to mobilize and produce mutations in both journalistic and academic practice. |
| first_indexed | 2024-12-21T12:06:05Z |
| format | Article |
| id | doaj.art-bfd84d9ac1c94360b4b0006434d2d83d |
| institution | Directory Open Access Journal |
| issn | 2171-6080 |
| language | English |
| last_indexed | 2024-12-21T12:06:05Z |
| publishDate | 2017-12-01 |
| publisher | Universidad Complutense de Madrid |
| record_format | Article |
| series | Investigaciones Feministas |
| spelling | doaj.art-bfd84d9ac1c94360b4b0006434d2d83d2022-12-21T19:04:42ZengUniversidad Complutense de MadridInvestigaciones Feministas2171-60802017-12-018245747410.5209/INFE.5497553355Feminism as a media product: the Beyoncé paradoxLola Fernández HernándezSince 2014, an increasing number of celebrities has manifested itself publicly as feminist, a phenomenon that has coincided in time with the emergence of a new space for the discussion about women issues in traditional media and social media netwotks. Taking as paradigmatic the case of Beyoncé, this text explores the intersection between mainstream culture, mass media and feminism, contextualized in the logics of advanced capitalism, neo-liberalism and its patriarchal rearmament and the celebritization of the media space in which they coincide. Its objective will be to expose, through the academic and media reactions to Beyonce’s feminism, the strengths and weaknesses of the so-called postfeminism, and to propose that its utility as a subversive tool could be considered not in relation to the public that receives and reworks it, but in terms of its ability to mobilize and produce mutations in both journalistic and academic practice.http://revistas.ucm.es/index.php/INFE/article/view/54975FeminismoMedios de ComunicaciónNeoliberalismoPostfeminismoBeyoncé. |
| spellingShingle | Lola Fernández Hernández Feminism as a media product: the Beyoncé paradox Investigaciones Feministas Feminismo Medios de Comunicación Neoliberalismo Postfeminismo Beyoncé. |
| title | Feminism as a media product: the Beyoncé paradox |
| title_full | Feminism as a media product: the Beyoncé paradox |
| title_fullStr | Feminism as a media product: the Beyoncé paradox |
| title_full_unstemmed | Feminism as a media product: the Beyoncé paradox |
| title_short | Feminism as a media product: the Beyoncé paradox |
| title_sort | feminism as a media product the beyonce paradox |
| topic | Feminismo Medios de Comunicación Neoliberalismo Postfeminismo Beyoncé. |
| url | http://revistas.ucm.es/index.php/INFE/article/view/54975 |
| work_keys_str_mv | AT lolafernandezhernandez feminismasamediaproductthebeyonceparadox |