MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGM
Market for products made of palm oil and its derivatives have been on the rise. This is a good chance for the industry of palm oil tree plantations in Indonesia especially in Riau Province to advance their competitive qualities in order to achieve maximum economic performance. Augmentation of compet...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
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iVolga Press
2019-09-01
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| Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
| Subjects: | |
| Online Access: | https://rjoas.com/issue-2019-09/article_12.pdf |
| _version_ | 1797709365677916160 |
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| author | Othman L. Raharja S.J. Maulina E. Muftiadi A. |
| author_facet | Othman L. Raharja S.J. Maulina E. Muftiadi A. |
| author_sort | Othman L. |
| collection | DOAJ |
| description | Market for products made of palm oil and its derivatives have been on the rise. This is a good chance for the industry of palm oil tree plantations in Indonesia especially in Riau Province to advance their competitive qualities in order to achieve maximum economic performance. Augmentation of competitive quality is determined by company’s ability to implement price strategy, product differentiation, innovation, and research and development. This study conducted to finding the market structure model, behavior and performance of palm oil plantation companies in Riau Province in Indonesia. This study uses the Structure-Conduct-Performance approach. Observations have been made in the industry of palm oil in Riau Province producing CPO. This is a descriptive-explorative study with data collection technique of in-depth interviews on selected informants. Data analysis is carried out with statistics in two stages: first, normality test and second, correlation test. The normality test method used in this research is the Kolmogorov Smirnov method meanwhile the correlation method used here is the Spearman’s rho correlation method. Additionally, the Spearman’s rho is suitable for data with number of observations less than 30. Based on the results of the normality test by using the SPSS v.20, it is found that the highest correlation is the structure variable with behavior. All the correlations have positive direction showing that there is a one-way correlation between the structure, behavior, and performance variable. This means that if structure increases, the behavior increases. If behavior increases, the performance progresses, and vice versa. |
| first_indexed | 2024-03-12T06:35:24Z |
| format | Article |
| id | doaj.art-bffe9e896d724f0c8643c4ea69e3d874 |
| institution | Directory Open Access Journal |
| issn | 2226-1184 |
| language | English |
| last_indexed | 2024-03-12T06:35:24Z |
| publishDate | 2019-09-01 |
| publisher | iVolga Press |
| record_format | Article |
| series | Russian Journal of Agricultural and Socio-Economic Sciences |
| spelling | doaj.art-bffe9e896d724f0c8643c4ea69e3d8742023-09-03T01:22:01ZengiVolga PressRussian Journal of Agricultural and Socio-Economic Sciences2226-11842019-09-0193911712610.18551/rjoas.2019-09.12MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGMOthman L.0Raharja S.J.1Maulina E.2Muftiadi A.3Department of Business Administration, University of PadjadjaranDepartment of Business Administration, University of PadjadjaranDepartment of Business Administration, University of PadjadjaranDepartment of Business Administration, University of PadjadjaranMarket for products made of palm oil and its derivatives have been on the rise. This is a good chance for the industry of palm oil tree plantations in Indonesia especially in Riau Province to advance their competitive qualities in order to achieve maximum economic performance. Augmentation of competitive quality is determined by company’s ability to implement price strategy, product differentiation, innovation, and research and development. This study conducted to finding the market structure model, behavior and performance of palm oil plantation companies in Riau Province in Indonesia. This study uses the Structure-Conduct-Performance approach. Observations have been made in the industry of palm oil in Riau Province producing CPO. This is a descriptive-explorative study with data collection technique of in-depth interviews on selected informants. Data analysis is carried out with statistics in two stages: first, normality test and second, correlation test. The normality test method used in this research is the Kolmogorov Smirnov method meanwhile the correlation method used here is the Spearman’s rho correlation method. Additionally, the Spearman’s rho is suitable for data with number of observations less than 30. Based on the results of the normality test by using the SPSS v.20, it is found that the highest correlation is the structure variable with behavior. All the correlations have positive direction showing that there is a one-way correlation between the structure, behavior, and performance variable. This means that if structure increases, the behavior increases. If behavior increases, the performance progresses, and vice versa.https://rjoas.com/issue-2019-09/article_12.pdfCompetitive advantagestructureconductperformancepalm oil industry |
| spellingShingle | Othman L. Raharja S.J. Maulina E. Muftiadi A. MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGM Russian Journal of Agricultural and Socio-Economic Sciences Competitive advantage structure conduct performance palm oil industry |
| title | MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGM |
| title_full | MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGM |
| title_fullStr | MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGM |
| title_full_unstemmed | MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGM |
| title_short | MEASURING COMPETITIVE ADVANTAGE OF PALM OIL INDUSTRY IN INDONESIA USING THE STRUCTURE CONDUCT PERFORMANCE PARADIGM |
| title_sort | measuring competitive advantage of palm oil industry in indonesia using the structure conduct performance paradigm |
| topic | Competitive advantage structure conduct performance palm oil industry |
| url | https://rjoas.com/issue-2019-09/article_12.pdf |
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