Idea generation for new products on the model of researching and production laboratory – a process approach
Idea generation is necessary first step in the new product development process. However in most of enterprises is it neither institutionalizes nor defines as subprocess of key new product development process. Consequently, there are many omitted ideas and opportunities they could be transform in new...
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Format: | Article |
Language: | English |
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University of Banja Luka, Faculty of Economics
2007-06-01
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Series: | Acta Economica |
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Online Access: | http://ae.ef.unibl.org/index.php/AE/article/view/269 |
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author | Небојша Закић, PhD |
author_facet | Небојша Закић, PhD |
author_sort | Небојша Закић, PhD |
collection | DOAJ |
description | Idea generation is necessary first step in the new product development process. However in most of enterprises is it neither institutionalizes nor defines as subprocess of key new product development process. Consequently, there are many omitted ideas and opportunities they could be transform in new products and focus attention on „wrong” ideas that result in products for which the customers have no needs. The subprocess idea generation, in this work, we discuss on the model of researching and production laboratory, using the process approach. |
first_indexed | 2024-12-10T12:50:36Z |
format | Article |
id | doaj.art-c08ff704e6334a74ac0e918e562cc48a |
institution | Directory Open Access Journal |
issn | 1512-858X 2232-738X |
language | English |
last_indexed | 2024-12-10T12:50:36Z |
publishDate | 2007-06-01 |
publisher | University of Banja Luka, Faculty of Economics |
record_format | Article |
series | Acta Economica |
spelling | doaj.art-c08ff704e6334a74ac0e918e562cc48a2022-12-22T01:48:16ZengUniversity of Banja Luka, Faculty of EconomicsActa Economica1512-858X2232-738X2007-06-0156Idea generation for new products on the model of researching and production laboratory – a process approachНебојша Закић, PhD0International Higher Vocational School for Entrepreneurship, BelgradeIdea generation is necessary first step in the new product development process. However in most of enterprises is it neither institutionalizes nor defines as subprocess of key new product development process. Consequently, there are many omitted ideas and opportunities they could be transform in new products and focus attention on „wrong” ideas that result in products for which the customers have no needs. The subprocess idea generation, in this work, we discuss on the model of researching and production laboratory, using the process approach.http://ae.ef.unibl.org/index.php/AE/article/view/269business process, new product development, idea generation, researching and production laboratory |
spellingShingle | Небојша Закић, PhD Idea generation for new products on the model of researching and production laboratory – a process approach Acta Economica business process, new product development, idea generation, researching and production laboratory |
title | Idea generation for new products on the model of researching and production laboratory – a process approach |
title_full | Idea generation for new products on the model of researching and production laboratory – a process approach |
title_fullStr | Idea generation for new products on the model of researching and production laboratory – a process approach |
title_full_unstemmed | Idea generation for new products on the model of researching and production laboratory – a process approach |
title_short | Idea generation for new products on the model of researching and production laboratory – a process approach |
title_sort | idea generation for new products on the model of researching and production laboratory a process approach |
topic | business process, new product development, idea generation, researching and production laboratory |
url | http://ae.ef.unibl.org/index.php/AE/article/view/269 |
work_keys_str_mv | AT neboǰšazakićphd ideagenerationfornewproductsonthemodelofresearchingandproductionlaboratoryaprocessapproach |