Modelo Integrador de Formação da Estratégia: Um Estudo de Caso

<p class="Pargrafo" style="text-indent: 0cm;"><span style="font-size: 11.0pt; mso-ansi-language: EN-US;" lang="EN-US">The changes in strategies can affect the organizations in internal and external context in which they are being analyzed. The theo...

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Main Authors: Gisele Tajujá Martins, Rosalia Barbosa Lavarda
Format: Article
Language:Spanish
Published: Programa de Pós-Graduação em Administração da Faculdade de Administração e Economia 2013-07-01
Series:Revista Organizações em Contexto
Subjects:
Online Access:https://www.metodista.br/revistas/revistas-metodista/index.php/OC/article/view/3335
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author Gisele Tajujá Martins
Rosalia Barbosa Lavarda
author_facet Gisele Tajujá Martins
Rosalia Barbosa Lavarda
author_sort Gisele Tajujá Martins
collection DOAJ
description <p class="Pargrafo" style="text-indent: 0cm;"><span style="font-size: 11.0pt; mso-ansi-language: EN-US;" lang="EN-US">The changes in strategies can affect the organizations in internal and external context in which they are being analyzed. The theory suggests that strategies can be formed in different organizational levels being either <em>top-down</em> (deliberate) as a <em>bottom-up</em> (emergent) depending on the needs of the organization, leading to an integrated strategy formation process (<em>middle-up-down</em>). The aim of this study was to identify how the strategy formation process occurs from the perspective of decision-making processes: <em>top-down</em>, <em>bottom-up</em> and <em>middle-up-down</em>. We adopted a qualitative methodology, through the single case study (Eisenhardt, 1989). Data collection was done through interviews, document analysis and direct observation. After analyzing the results we can observe that, although the institution has deliberate strategies, the strategy formation process and decision-making process are modeled as an integrative, with a balance between rationality, vision, participation and resilience.</span></p> <p class="MsoNormal"> </p>
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spelling doaj.art-c0fabf76648a4135a940f9a16f70de302022-12-22T03:35:13ZspaPrograma de Pós-Graduação em Administração da Faculdade de Administração e EconomiaRevista Organizações em Contexto1809-10401982-87562013-07-01917Modelo Integrador de Formação da Estratégia: Um Estudo de CasoGisele Tajujá MartinsRosalia Barbosa Lavarda<p class="Pargrafo" style="text-indent: 0cm;"><span style="font-size: 11.0pt; mso-ansi-language: EN-US;" lang="EN-US">The changes in strategies can affect the organizations in internal and external context in which they are being analyzed. The theory suggests that strategies can be formed in different organizational levels being either <em>top-down</em> (deliberate) as a <em>bottom-up</em> (emergent) depending on the needs of the organization, leading to an integrated strategy formation process (<em>middle-up-down</em>). The aim of this study was to identify how the strategy formation process occurs from the perspective of decision-making processes: <em>top-down</em>, <em>bottom-up</em> and <em>middle-up-down</em>. We adopted a qualitative methodology, through the single case study (Eisenhardt, 1989). Data collection was done through interviews, document analysis and direct observation. After analyzing the results we can observe that, although the institution has deliberate strategies, the strategy formation process and decision-making process are modeled as an integrative, with a balance between rationality, vision, participation and resilience.</span></p> <p class="MsoNormal"> </p>https://www.metodista.br/revistas/revistas-metodista/index.php/OC/article/view/3335processo de formação da estratégiatomada de decisãoestudo de caso
spellingShingle Gisele Tajujá Martins
Rosalia Barbosa Lavarda
Modelo Integrador de Formação da Estratégia: Um Estudo de Caso
Revista Organizações em Contexto
processo de formação da estratégia
tomada de decisão
estudo de caso
title Modelo Integrador de Formação da Estratégia: Um Estudo de Caso
title_full Modelo Integrador de Formação da Estratégia: Um Estudo de Caso
title_fullStr Modelo Integrador de Formação da Estratégia: Um Estudo de Caso
title_full_unstemmed Modelo Integrador de Formação da Estratégia: Um Estudo de Caso
title_short Modelo Integrador de Formação da Estratégia: Um Estudo de Caso
title_sort modelo integrador de formacao da estrategia um estudo de caso
topic processo de formação da estratégia
tomada de decisão
estudo de caso
url https://www.metodista.br/revistas/revistas-metodista/index.php/OC/article/view/3335
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