Evaluation of Electronic Commerce (E-Commerce) with SWOT Analysis as an Alternative Network Marketing at Agricultural Marketing

Compulsory competition occurring in the world trade has led the enterprises to different marketing system. Marketing problems seems to be a problem in Turkey rather than agricultural production problems. In this aspect, marketing alternatives are sought. E-commerce is a system with more opportunitie...

Полное описание

Библиографические подробности
Главные авторы: Nuray Kızılaslan, Tayfur Ünal
Формат: Статья
Язык:English
Опубликовано: Turkish Science and Technology Publishing (TURSTEP) 2015-07-01
Серии:Turkish Journal of Agriculture: Food Science and Technology
Предметы:
Online-ссылка:http://www.agrifoodscience.com/index.php/TURJAF/article/view/299