PERILAKU DAN LOYALITAS KONSUMEN MADU DI KOTA BENGKULU

Indonesia with a current population of nearly 240 million people, is the 4th largest population in the world need quite a lot of honey. The research objective was to analyze customer characteristics honey based group of consumers, identify the attributes of honey products that affect on purchase dec...

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Bibliographic Details
Main Authors: Selmi Selmi, Putri Suci Asriani, Rustama Saepuddin
Format: Article
Language:English
Published: BPFP Universitas Bengkulu 2017-03-01
Series:Jurnal Agrisep
Subjects:
Online Access:https://ejournal.unib.ac.id/agrisep/article/view/2621