Exploring the Brand Experience of Recoletos Education
This interpretative phenomenological analysis explores the brand experience of Recoletos Education in the Philippines. Two levels of interpretation are generated: those of the participants who make sense of their brand experience as lived experience and those of the researcher who makes sense of th...
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| Format: | Article |
| Language: | English |
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University of Negros Occidental-Recoletos Graduate School
2018-12-01
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| Series: | Philippine Social Science Journal |
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| Online Access: | https://www.philssj.org/index.php/main/article/view/16 |