Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of Serbia

Strategic management is ultimately concerned with the quest for sustainable advantage. To be practical, advantage for commercial firms concerns earnings and sustainable means a concern with earnings into the future. Pearce and Robinson define strategic management as a set of decisions and actions th...

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Main Author: Dijana Zecevic
Format: Article
Language:English
Published: University of Debrecen 2009-09-01
Series:Apstract: Applied Studies in Agribusiness and Commerce
Subjects:
Online Access:https://ojs.lib.unideb.hu/apstract/article/view/7525
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author Dijana Zecevic
author_facet Dijana Zecevic
author_sort Dijana Zecevic
collection DOAJ
description Strategic management is ultimately concerned with the quest for sustainable advantage. To be practical, advantage for commercial firms concerns earnings and sustainable means a concern with earnings into the future. Pearce and Robinson define strategic management as a set of decisions and actions that results in the formulation and implementation of plans designed to achieve a company’s objectives. David says that strategic management can be defined as the art and science of formulating, implementing, and evaluating cross-functional decisions that enable an organization to achieve its objectives. Strategy is also hierarchical concept – it takes place at three different levels: corporate, business, and functional. These levels correspond with the activities of managers in different parts of the organization.
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spelling doaj.art-c1f45404d26648f6bf0c0480990362592022-12-22T01:21:10ZengUniversity of DebrecenApstract: Applied Studies in Agribusiness and Commerce1789-221X1789-78742009-09-0133-410.19041/APSTRACT/2009/3-4/22Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of SerbiaDijana Zecevic 0University of Belgrade and International MBA network MBA in Agribusiness and CommerceStrategic management is ultimately concerned with the quest for sustainable advantage. To be practical, advantage for commercial firms concerns earnings and sustainable means a concern with earnings into the future. Pearce and Robinson define strategic management as a set of decisions and actions that results in the formulation and implementation of plans designed to achieve a company’s objectives. David says that strategic management can be defined as the art and science of formulating, implementing, and evaluating cross-functional decisions that enable an organization to achieve its objectives. Strategy is also hierarchical concept – it takes place at three different levels: corporate, business, and functional. These levels correspond with the activities of managers in different parts of the organization.https://ojs.lib.unideb.hu/apstract/article/view/7525sustainable businessSerbiastrategic approach
spellingShingle Dijana Zecevic
Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of Serbia
Apstract: Applied Studies in Agribusiness and Commerce
sustainable business
Serbia
strategic approach
title Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of Serbia
title_full Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of Serbia
title_fullStr Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of Serbia
title_full_unstemmed Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of Serbia
title_short Strategic approach to sustainable business of Galenika Fitofarmacija A.D. in a context of accession of Republic of Serbia
title_sort strategic approach to sustainable business of galenika fitofarmacija a d in a context of accession of republic of serbia
topic sustainable business
Serbia
strategic approach
url https://ojs.lib.unideb.hu/apstract/article/view/7525
work_keys_str_mv AT dijanazecevic strategicapproachtosustainablebusinessofgalenikafitofarmacijaadinacontextofaccessionofrepublicofserbia