At the Expense of Quality

Many organizations use employee referral programs to incentivize employees to refer potential applicants from their social networks. Employers frequently offer a monetary bonus to employees who refer an applicant, and this is often contingent on whether the person is then hired and retained for a gi...

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Main Authors: Brittany M. Bond, Tatiana Labuzova, Roberto M. Fernandez
Format: Article
Language:English
Published: Society for Sociological Science 2018-06-01
Series:Sociological Science
Subjects:
Online Access:https://www.sociologicalscience.com/articles-v5-17-380/
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author Brittany M. Bond
Tatiana Labuzova
Roberto M. Fernandez
author_facet Brittany M. Bond
Tatiana Labuzova
Roberto M. Fernandez
author_sort Brittany M. Bond
collection DOAJ
description Many organizations use employee referral programs to incentivize employees to refer potential applicants from their social networks. Employers frequently offer a monetary bonus to employees who refer an applicant, and this is often contingent on whether the person is then hired and retained for a given length of time. In deciding whether to refer someone, referrers face a potential role conflict, as they need to balance their motivations for helping connections find job opportunities with concerns regarding their reputations with their employers. To the extent that monetary incentives shift an employee's considerations away from finding the best matches for the employer, referral bonuses may increase the chances that lower-quality candidates are referred. Using a survey vignette experiment, we find that even a small referral bonus increases the likelihood that referrers will refer lower-quality candidates, and they are more likely to refer people they do not know well. We further discuss theoretical and practical implications regarding the efficiency of incentivized referral programs in producing quality applicant pools for employers.
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spelling doaj.art-c21082d16f1c4eeeb6df252a8c4ad9662022-12-21T19:00:31ZengSociety for Sociological ScienceSociological Science2330-66962330-66962018-06-0151738040110.15195/v5.a17At the Expense of QualityBrittany M. Bond0Tatiana Labuzova1Roberto M. Fernandez2Massachusetts Institute of TechnologyMassachusetts Institute of TechnologyMassachusetts Institute of TechnologyMany organizations use employee referral programs to incentivize employees to refer potential applicants from their social networks. Employers frequently offer a monetary bonus to employees who refer an applicant, and this is often contingent on whether the person is then hired and retained for a given length of time. In deciding whether to refer someone, referrers face a potential role conflict, as they need to balance their motivations for helping connections find job opportunities with concerns regarding their reputations with their employers. To the extent that monetary incentives shift an employee's considerations away from finding the best matches for the employer, referral bonuses may increase the chances that lower-quality candidates are referred. Using a survey vignette experiment, we find that even a small referral bonus increases the likelihood that referrers will refer lower-quality candidates, and they are more likely to refer people they do not know well. We further discuss theoretical and practical implications regarding the efficiency of incentivized referral programs in producing quality applicant pools for employers.https://www.sociologicalscience.com/articles-v5-17-380/HiringEmployer Referral ProgramsLabor MarketSocial Networks
spellingShingle Brittany M. Bond
Tatiana Labuzova
Roberto M. Fernandez
At the Expense of Quality
Sociological Science
Hiring
Employer Referral Programs
Labor Market
Social Networks
title At the Expense of Quality
title_full At the Expense of Quality
title_fullStr At the Expense of Quality
title_full_unstemmed At the Expense of Quality
title_short At the Expense of Quality
title_sort at the expense of quality
topic Hiring
Employer Referral Programs
Labor Market
Social Networks
url https://www.sociologicalscience.com/articles-v5-17-380/
work_keys_str_mv AT brittanymbond attheexpenseofquality
AT tatianalabuzova attheexpenseofquality
AT robertomfernandez attheexpenseofquality