A benefit segmentation analysis of tourists visiting Mpumalanga.
In South Africa, as in many other African countries, tourism is the most viable and economic development option. To promote tourism, further knowledgement is required to understand what benefits tourists’ seek so that promoters can engage with distinct tourism market segments. In this study, survey...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2017-05-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: | http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_42_vol_6__3__2017.pdf |