Pictorial and verbo-pictorial metaphor in Spanish political cartooning
In the last forty years the development of the Cognitive Metaphor Theory (Lakoff 1987, 2006, Lakoff & Johnson 1980) has given rise to a great amount of research into metaphor. The study of verbal metaphor was followed by several investigations into visual and multimodal metaphor (Forceville 2007...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | deu |
| Published: |
Ediciones Complutense
2014-02-01
|
| Series: | Círculo de Lingüística Aplicada a la Comunicación |
| Subjects: | |
| Online Access: | https://revistas.ucm.es/index.php/CLAC/article/view/44515 |
| _version_ | 1828165342514380800 |
|---|---|
| author | Isabel Negro Alousque |
| author_facet | Isabel Negro Alousque |
| author_sort | Isabel Negro Alousque |
| collection | DOAJ |
| description | In the last forty years the development of the Cognitive Metaphor Theory (Lakoff 1987, 2006, Lakoff & Johnson 1980) has given rise to a great amount of research into metaphor. The study of verbal metaphor was followed by several investigations into visual and multimodal metaphor (Forceville 2007, 2008, 2009). Whereas monomodal metaphor occurs in a single mode of representation, for instance verbal metaphor, pictorial metaphor or auditory metaphor, multimodal metaphor occurring in diverse modes, for instance verbo-pictorial metaphor. In much the same way, there have been numerous studies on metaphor-metonymy interaction cases in specialized genres. In the present article we explore monomodal visual and multimodal verbo-pictorial metaphors, and multimodal cases of metaphor-metonymy interaction (i.e. verbo-pictorial metonymy-based metaphors) in a corpus of Spanish print political cartoon strips drawn from the popular newspaper El País. |
| first_indexed | 2024-04-12T01:42:01Z |
| format | Article |
| id | doaj.art-c355ca94e0164845b55bc8d90933b69b |
| institution | Directory Open Access Journal |
| issn | 1576-4737 |
| language | deu |
| last_indexed | 2024-04-12T01:42:01Z |
| publishDate | 2014-02-01 |
| publisher | Ediciones Complutense |
| record_format | Article |
| series | Círculo de Lingüística Aplicada a la Comunicación |
| spelling | doaj.art-c355ca94e0164845b55bc8d90933b69b2022-12-22T03:53:10ZdeuEdiciones ComplutenseCírculo de Lingüística Aplicada a la Comunicación1576-47372014-02-015710.5209/rev_CLAC.2014.v57.44515Pictorial and verbo-pictorial metaphor in Spanish political cartooningIsabel Negro Alousque0Universidad Complutense de MadridIn the last forty years the development of the Cognitive Metaphor Theory (Lakoff 1987, 2006, Lakoff & Johnson 1980) has given rise to a great amount of research into metaphor. The study of verbal metaphor was followed by several investigations into visual and multimodal metaphor (Forceville 2007, 2008, 2009). Whereas monomodal metaphor occurs in a single mode of representation, for instance verbal metaphor, pictorial metaphor or auditory metaphor, multimodal metaphor occurring in diverse modes, for instance verbo-pictorial metaphor. In much the same way, there have been numerous studies on metaphor-metonymy interaction cases in specialized genres. In the present article we explore monomodal visual and multimodal verbo-pictorial metaphors, and multimodal cases of metaphor-metonymy interaction (i.e. verbo-pictorial metonymy-based metaphors) in a corpus of Spanish print political cartoon strips drawn from the popular newspaper El País.https://revistas.ucm.es/index.php/CLAC/article/view/44515political cartoonmetaphormetonymymodality. |
| spellingShingle | Isabel Negro Alousque Pictorial and verbo-pictorial metaphor in Spanish political cartooning Círculo de Lingüística Aplicada a la Comunicación political cartoon metaphor metonymy modality. |
| title | Pictorial and verbo-pictorial metaphor in Spanish political cartooning |
| title_full | Pictorial and verbo-pictorial metaphor in Spanish political cartooning |
| title_fullStr | Pictorial and verbo-pictorial metaphor in Spanish political cartooning |
| title_full_unstemmed | Pictorial and verbo-pictorial metaphor in Spanish political cartooning |
| title_short | Pictorial and verbo-pictorial metaphor in Spanish political cartooning |
| title_sort | pictorial and verbo pictorial metaphor in spanish political cartooning |
| topic | political cartoon metaphor metonymy modality. |
| url | https://revistas.ucm.es/index.php/CLAC/article/view/44515 |
| work_keys_str_mv | AT isabelnegroalousque pictorialandverbopictorialmetaphorinspanishpoliticalcartooning |