Retention and attraction of students in Payame Noor Universities with the role of relationship marketing, service quality, and student satisfaction
The modern era of competition has led to a transformation in the service delivery strategies of all organizations, with a primary focus on building and nurturing relationships between organizations and customers. Relationship marketing is one of the factors that contributes to establishing long-term...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Rasht: Javad Deljoo Shahir
2018-06-01
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| Series: | New Applied Studies in Management, Economics & Accounting |
| Online Access: | https://www.nasme-journal.ir/article_178517_d41d8cd98f00b204e9800998ecf8427e.pdf |