The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface Design

This paper develops an integrated theoretical framework that links visuo-spatial mental models of Web interface design to user satisfaction, and reports on a controlled experiment aimed at investigating the nature of these mental models. Using data from more than 500 subjects in conjunction with bot...

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Main Authors: Daniel S. Soper, Sinjini Mitra
Format: Article
Language:English
Published: IEEE 2016-01-01
Series:IEEE Access
Subjects:
Online Access:https://ieeexplore.ieee.org/document/7726005/
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author Daniel S. Soper
Sinjini Mitra
author_facet Daniel S. Soper
Sinjini Mitra
author_sort Daniel S. Soper
collection DOAJ
description This paper develops an integrated theoretical framework that links visuo-spatial mental models of Web interface design to user satisfaction, and reports on a controlled experiment aimed at investigating the nature of these mental models. Using data from more than 500 subjects in conjunction with both graphical and statistical analyses, we find that Web users possess a strongly cohesive shared mental model of the way in which a Web interface should be designed. In addition to describing and quantifying this shared visuo-spatial mental model, this paper also shows how both experience and the physiological properties of the human visual system give rise to such models, and discusses the implications of the results for organizational website design, scientific theory, and future research in this area.
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spelling doaj.art-c3964993b7b0408da9a6aa9d50d88f522022-12-21T18:18:29ZengIEEEIEEE Access2169-35362016-01-0147930793910.1109/ACCESS.2016.26232777726005The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface DesignDaniel S. Soper0https://orcid.org/0000-0002-5922-3415Sinjini Mitra1Department of Information Systems and Decision Sciences, Mihaylo College of Business and Economics, California State University, Fullerton, Fullerton, CA, USADepartment of Information Systems and Decision Sciences, Mihaylo College of Business and Economics, California State University, Fullerton, Fullerton, CA, USAThis paper develops an integrated theoretical framework that links visuo-spatial mental models of Web interface design to user satisfaction, and reports on a controlled experiment aimed at investigating the nature of these mental models. Using data from more than 500 subjects in conjunction with both graphical and statistical analyses, we find that Web users possess a strongly cohesive shared mental model of the way in which a Web interface should be designed. In addition to describing and quantifying this shared visuo-spatial mental model, this paper also shows how both experience and the physiological properties of the human visual system give rise to such models, and discusses the implications of the results for organizational website design, scientific theory, and future research in this area.https://ieeexplore.ieee.org/document/7726005/User interfaceshuman computer interactioncognitive sciencemental models
spellingShingle Daniel S. Soper
Sinjini Mitra
The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface Design
IEEE Access
User interfaces
human computer interaction
cognitive science
mental models
title The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface Design
title_full The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface Design
title_fullStr The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface Design
title_full_unstemmed The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface Design
title_short The Nature, Antecedents, and Impacts of Visuo-Spatial Mental Models of Web Interface Design
title_sort nature antecedents and impacts of visuo spatial mental models of web interface design
topic User interfaces
human computer interaction
cognitive science
mental models
url https://ieeexplore.ieee.org/document/7726005/
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