Investigating and Ranking Variables and Components of the Effect of Institutionalization of Organizational Culture on Synergy in Tourism Holding and Parsian Hotels Group Using AHP Method
In the context of cultural diversity, the most comprehensive approach to exposure and confrontation is through the utilization of cultural synergy. The cultural synergy approach to managing the impact of cultural diversity involves managers relying on the cultural patterns of the organization in the...
Main Authors: | Behnam Rahimi, Majid Jahangirfard, Farshad Haj Alian |
---|---|
Format: | Article |
Language: | English |
Published: |
Islamic Azad University, Zahedan Branch
2023-11-01
|
Series: | مطالعات مدیریت و توسعه پایدار |
Subjects: | |
Online Access: | https://msds.zahedan.iau.ir/article_708712_39a12cc916e548788a2d48b744e34cd3.pdf |
Similar Items
-
Social media and hotel e-marketing in Iran: The case of Parsian International Hotels
by: Banafshen Nasihatkon, et al.
Published: (2016-12-01) -
The Identification and Prioritization of Technological capability Assessment Indicators in Hotel Industry Case study: Parsian Chain Hotels Case study: Parsian Chain Hotels in Tehran
by: Mohammad Masoud Majidifar, et al.
Published: (2021-03-01) -
Media społecznościowe a e-marketing hotelarski w Iranie – przykład Parsian International Hotels
by: Banafsheh Nasihatkon, et al.
Published: (2016-12-01) -
Evaluating the effect of marketing performance on financial performance of Parsian bank
by: Meisam Shirkhodaei, et al.
Published: (2014-01-01) -
Identifying Factors Affecting on Acceptance of Mobile Banking in Customer Point of View(Case Study: Parsian Customers Bank in Tehran)
by: Mohammad Mahmoudi Maymand (Ph.D), et al.
Published: (2018-06-01)