Da’wah values in the opening ceremony video of the World Cup Qatar 2022 (A John Fiske’s semiotic analysis)

Da’wah values in the opening ceremony video of the World Cup Qatar 2022 (A John Fiske’s semiotic analysis)

This study aims to identify the three levels of semiotics based on John Fiske's semiotic theory and to explain da'wah values in the opening video of the Qatar 2022 World Cup. This study uses a descriptive method with an interpretive qualitative research data approach. The data were collect...

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Bibliographic Details
Main Authors: Fikri Fikri, Dyta Septiyatik, La Ode Andri, Mudhiah Umamah
Format: Article
Language:English
Published: Program Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang 2023-06-01
Series:Islamic Communication Journal
Subjects:
john fiske’s semiotics
world cup qatar 2022
values of da’wah
video.
Online Access:https://journal.walisongo.ac.id/index.php/icj/article/view/14143

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