Corporate Social Responsibility through Education and Sport.

Starting from the need to tackle in a sustainable way the new economic and social requirements particularly induced by the recent financial crisis, corporate social responsibility (CSR) is one envisaged solution at community and organizational level, because of its win-win strategic potential. More...

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Main Authors: Irina-Eugenia Iamandi, Sebastian Mădălin Munteanu
Format: Article
Language:English
Published: Editura ASE Bucuresti 2014-12-01
Series:Romanian Economic Journal
Subjects:
Online Access:http://www.rejournal.eu/article/corporate-social-responsibility-through-education-and-sport-eu-comparative-case
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author Irina-Eugenia Iamandi
Sebastian Mădălin Munteanu
author_facet Irina-Eugenia Iamandi
Sebastian Mădălin Munteanu
author_sort Irina-Eugenia Iamandi
collection DOAJ
description Starting from the need to tackle in a sustainable way the new economic and social requirements particularly induced by the recent financial crisis, corporate social responsibility (CSR) is one envisaged solution at community and organizational level, because of its win-win strategic potential. More than that, acknowledging the economic impact of strongly supporting social domains like education and sport, the European Union (EU) has designed new measures for developing the human potential during 2014-2020 period. Following these two rationales, the main research objective is to emphasize the relationship between CSR and corporate support for educational and sport projects of top performing companies in Romania, Bulgaria and Croatia in the post-crisis period. Four main issues are investigated in detail regarding the corporate support for education and sport areas through CSR initiatives, namely existence of corporate involvement, forms of commitment, reasons for engagement, and main beneficiaries of implication. The research methodology focuses on empirical and analytical perspectives, while the results show new facets and implications of CSR initiatives in education and sport domains, but also a set of similarities and differences between the analysed EU countries. Economic and social impacts are also examined, as well as future research directions.
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spelling doaj.art-c5db23e9b31d4ddb9ecf3a431cea513e2022-12-22T00:10:54ZengEditura ASE BucurestiRomanian Economic Journal1454-42962286-20562014-12-01XVII5473Corporate Social Responsibility through Education and Sport.Irina-Eugenia Iamandi0Sebastian Mădălin Munteanu1Department of International Business and Economics, Faculty of International Business and Economics, Bucharest University of Economic Studies, Bucharest, Romania, e-mail: irina_iamandi@yahoo.comDepartment of Management, Faculty of Management, Bucharest University of Economic Studies, Bucharest, Romania, e-mail: sebastian.munteanu@ase.roStarting from the need to tackle in a sustainable way the new economic and social requirements particularly induced by the recent financial crisis, corporate social responsibility (CSR) is one envisaged solution at community and organizational level, because of its win-win strategic potential. More than that, acknowledging the economic impact of strongly supporting social domains like education and sport, the European Union (EU) has designed new measures for developing the human potential during 2014-2020 period. Following these two rationales, the main research objective is to emphasize the relationship between CSR and corporate support for educational and sport projects of top performing companies in Romania, Bulgaria and Croatia in the post-crisis period. Four main issues are investigated in detail regarding the corporate support for education and sport areas through CSR initiatives, namely existence of corporate involvement, forms of commitment, reasons for engagement, and main beneficiaries of implication. The research methodology focuses on empirical and analytical perspectives, while the results show new facets and implications of CSR initiatives in education and sport domains, but also a set of similarities and differences between the analysed EU countries. Economic and social impacts are also examined, as well as future research directions.http://www.rejournal.eu/article/corporate-social-responsibility-through-education-and-sport-eu-comparative-casecorporate social responsibility (CSR)educationsportRomaniaBulgariaCroatia
spellingShingle Irina-Eugenia Iamandi
Sebastian Mădălin Munteanu
Corporate Social Responsibility through Education and Sport.
Romanian Economic Journal
corporate social responsibility (CSR)
education
sport
Romania
Bulgaria
Croatia
title Corporate Social Responsibility through Education and Sport.
title_full Corporate Social Responsibility through Education and Sport.
title_fullStr Corporate Social Responsibility through Education and Sport.
title_full_unstemmed Corporate Social Responsibility through Education and Sport.
title_short Corporate Social Responsibility through Education and Sport.
title_sort corporate social responsibility through education and sport
topic corporate social responsibility (CSR)
education
sport
Romania
Bulgaria
Croatia
url http://www.rejournal.eu/article/corporate-social-responsibility-through-education-and-sport-eu-comparative-case
work_keys_str_mv AT irinaeugeniaiamandi corporatesocialresponsibilitythrougheducationandsport
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