Investment attractiveness of the Ukrainian tourism system

Global and crisis transformations result in structural and functional changes in the tourism system, which combines resource potential, infrastructure, tourism entities, institutional structures, and consumers. For Ukraine, with its high tourist potential, tourism development is a significant factor...

Full description

Bibliographic Details
Main Authors: Margarita Boiko, Myroslava Bosovska, Nadiia Vedmid, Liudmila Bovsh, Alla Okhrimenko
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2018-11-01
Series:Investment Management & Financial Innovations
Subjects:
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/11211/imfi_2018_04_Boiko.pdf
_version_ 1818823872497057792
author Margarita Boiko
Myroslava Bosovska
Nadiia Vedmid
Liudmila Bovsh
Alla Okhrimenko
author_facet Margarita Boiko
Myroslava Bosovska
Nadiia Vedmid
Liudmila Bovsh
Alla Okhrimenko
author_sort Margarita Boiko
collection DOAJ
description Global and crisis transformations result in structural and functional changes in the tourism system, which combines resource potential, infrastructure, tourism entities, institutional structures, and consumers. For Ukraine, with its high tourist potential, tourism development is a significant factor after the crisis recovery of the economy. Overcoming the disparities in the tourism system functioning, shaping optimal business models of its development, increasing the sustainability and efficiency of the tourism entities functioning impose an objective need for investment. Investment attractiveness is one of the key characteristics causing the investor’s interest in financing the project, including the tourist one.The essence, determinants of influence and characteristic features of investment attractiveness of the Ukrainian tourism system are substantiated. The investment attractiveness of the tourism system is proposed to be considered as a complex feature of conditions and advantages that form its ability to attract investment resources based on the availability of their needs, unique tourist potential, favorable environment for ensuring the efficient functioning of the tourism system and guaranteeing the investor profit and reduced risks of investing.The article considers basic preconditions to form the investment attractiveness of the tourism system, which include unique strategic opportunities, to shape a favorable institutional environment and provide a background for an investor concerned and a system of guaranteeing the expected result.Given the need for complex consideration of the tourism system’s investment attractiveness, a methodology based on the calculation of integrated indicators for estimating the effectiveness and prospects for the development of tourism systems in the Ukrainian regions is used. In the method considered, it is proposed to take into account not only financial aspects, but also the resource potential, its development level, the growth rates of tourism entities activities, and the prospects for the tourism system development. In general, indicators and criteria for the tourism system investment attractiveness are classified into four groups: the efficiency of investment, the effectiveness of the tourism system development, the prospects for the tourism system development, the environment and the potential for its development.According to the method developed, the integral indicator of investment attractiveness of the tourism systems of Ukrainian regions has been calculated, and the regions are differentiated according to the level of investment attractiveness. Estimation of the investment attractiveness of Ukrainian tourism systems allows to determine their rating, differentiate them according to the maturity level of complementary preconditions to form and develop tourist potential and serves as a basis for potential investors in investment decisions-making.Using the results of determining the level of investment attractiveness of tourism systems of Ukraine’s regions over time will help identify trends, and, accordingly, serve as a guide for potential investors in strategic proposition space of regions which are investment recipients.
first_indexed 2024-12-18T23:46:53Z
format Article
id doaj.art-c60f42de1ee44cf9b4e2920b38a3d117
institution Directory Open Access Journal
issn 1810-4967
1812-9358
language English
last_indexed 2024-12-18T23:46:53Z
publishDate 2018-11-01
publisher LLC "CPC "Business Perspectives"
record_format Article
series Investment Management & Financial Innovations
spelling doaj.art-c60f42de1ee44cf9b4e2920b38a3d1172022-12-21T20:47:11ZengLLC "CPC "Business Perspectives"Investment Management & Financial Innovations1810-49671812-93582018-11-0115419320910.21511/imfi.15(4).2018.1611211Investment attractiveness of the Ukrainian tourism systemMargarita Boiko0Myroslava Bosovska1Nadiia Vedmid2Liudmila Bovsh3Alla Okhrimenko4Doctor of Economics, Professor, Kyiv National University of Trade and EconomicsDoctor of Economics, Professor, Kyiv National University of Trade and EconomicsDoctor of Economics, Professor, Kyiv National University of Trade and EconomicsPh.D. (Economics), Associate Professor, Kyiv National University of Trade and EconomicsPh.D. (Economics), Associate Professor, Kyiv National University of Trade and EconomicsGlobal and crisis transformations result in structural and functional changes in the tourism system, which combines resource potential, infrastructure, tourism entities, institutional structures, and consumers. For Ukraine, with its high tourist potential, tourism development is a significant factor after the crisis recovery of the economy. Overcoming the disparities in the tourism system functioning, shaping optimal business models of its development, increasing the sustainability and efficiency of the tourism entities functioning impose an objective need for investment. Investment attractiveness is one of the key characteristics causing the investor’s interest in financing the project, including the tourist one.The essence, determinants of influence and characteristic features of investment attractiveness of the Ukrainian tourism system are substantiated. The investment attractiveness of the tourism system is proposed to be considered as a complex feature of conditions and advantages that form its ability to attract investment resources based on the availability of their needs, unique tourist potential, favorable environment for ensuring the efficient functioning of the tourism system and guaranteeing the investor profit and reduced risks of investing.The article considers basic preconditions to form the investment attractiveness of the tourism system, which include unique strategic opportunities, to shape a favorable institutional environment and provide a background for an investor concerned and a system of guaranteeing the expected result.Given the need for complex consideration of the tourism system’s investment attractiveness, a methodology based on the calculation of integrated indicators for estimating the effectiveness and prospects for the development of tourism systems in the Ukrainian regions is used. In the method considered, it is proposed to take into account not only financial aspects, but also the resource potential, its development level, the growth rates of tourism entities activities, and the prospects for the tourism system development. In general, indicators and criteria for the tourism system investment attractiveness are classified into four groups: the efficiency of investment, the effectiveness of the tourism system development, the prospects for the tourism system development, the environment and the potential for its development.According to the method developed, the integral indicator of investment attractiveness of the tourism systems of Ukrainian regions has been calculated, and the regions are differentiated according to the level of investment attractiveness. Estimation of the investment attractiveness of Ukrainian tourism systems allows to determine their rating, differentiate them according to the maturity level of complementary preconditions to form and develop tourist potential and serves as a basis for potential investors in investment decisions-making.Using the results of determining the level of investment attractiveness of tourism systems of Ukraine’s regions over time will help identify trends, and, accordingly, serve as a guide for potential investors in strategic proposition space of regions which are investment recipients.https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/11211/imfi_2018_04_Boiko.pdfinvestmentinvestment attractivenesstourismtourism infrastructuretourism systemtourist potential
spellingShingle Margarita Boiko
Myroslava Bosovska
Nadiia Vedmid
Liudmila Bovsh
Alla Okhrimenko
Investment attractiveness of the Ukrainian tourism system
Investment Management & Financial Innovations
investment
investment attractiveness
tourism
tourism infrastructure
tourism system
tourist potential
title Investment attractiveness of the Ukrainian tourism system
title_full Investment attractiveness of the Ukrainian tourism system
title_fullStr Investment attractiveness of the Ukrainian tourism system
title_full_unstemmed Investment attractiveness of the Ukrainian tourism system
title_short Investment attractiveness of the Ukrainian tourism system
title_sort investment attractiveness of the ukrainian tourism system
topic investment
investment attractiveness
tourism
tourism infrastructure
tourism system
tourist potential
url https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/11211/imfi_2018_04_Boiko.pdf
work_keys_str_mv AT margaritaboiko investmentattractivenessoftheukrainiantourismsystem
AT myroslavabosovska investmentattractivenessoftheukrainiantourismsystem
AT nadiiavedmid investmentattractivenessoftheukrainiantourismsystem
AT liudmilabovsh investmentattractivenessoftheukrainiantourismsystem
AT allaokhrimenko investmentattractivenessoftheukrainiantourismsystem