ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTA

Development of professional sport experienced the important transformation in the last fifty years. The key factors of transformation were involvement of entrepreneur, business people and individual investitures in sport. In this period sport became extraordinary attractive per direct and indirect a...

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Main Author: Ljubivoje Mladenović
Format: Article
Language:English
Published: Montenegrin Sports Academy and Faculty for Sport and Physical Education 2005-05-01
Series:Sport Mont
Online Access:http://www.sportmont.ucg.ac.me/clanci/SportMont_Maj_2005_Mladenovic_191-202.pdf
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author Ljubivoje Mladenović
author_facet Ljubivoje Mladenović
author_sort Ljubivoje Mladenović
collection DOAJ
description Development of professional sport experienced the important transformation in the last fifty years. The key factors of transformation were involvement of entrepreneur, business people and individual investitures in sport. In this period sport became extraordinary attractive per direct and indirect audience with help broadcasting. This attracted lot of investitures and sponsors not just in order of making profit but also in order of personal promotion. Professional sport and investitures were joined and made great business and one of the most development industry in the world, sport industry. All of these contributed faster development professional sport specially in North America and Europe in the most attractive sport area: football, basketball, tennis, athletic etc. That attracted lot of investitures and sponsors not just in order to make a profit but also in order with there personal media promotions. This trend expanded and area of Former Yugoslavia, and today of Serbia and Montenegro, with specific limits and exceptions
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spelling doaj.art-c648f9c0da1042a2be9450fa270b7f9d2022-12-22T03:17:58ZengMontenegrin Sports Academy and Faculty for Sport and Physical EducationSport Mont1451-74852337-03512005-05-01III8-9191202ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTALjubivoje MladenovićDevelopment of professional sport experienced the important transformation in the last fifty years. The key factors of transformation were involvement of entrepreneur, business people and individual investitures in sport. In this period sport became extraordinary attractive per direct and indirect audience with help broadcasting. This attracted lot of investitures and sponsors not just in order of making profit but also in order of personal promotion. Professional sport and investitures were joined and made great business and one of the most development industry in the world, sport industry. All of these contributed faster development professional sport specially in North America and Europe in the most attractive sport area: football, basketball, tennis, athletic etc. That attracted lot of investitures and sponsors not just in order to make a profit but also in order with there personal media promotions. This trend expanded and area of Former Yugoslavia, and today of Serbia and Montenegro, with specific limits and exceptionshttp://www.sportmont.ucg.ac.me/clanci/SportMont_Maj_2005_Mladenovic_191-202.pdf
spellingShingle Ljubivoje Mladenović
ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTA
Sport Mont
title ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTA
title_full ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTA
title_fullStr ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTA
title_full_unstemmed ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTA
title_short ULOGA PREDUZETNIŠTVA I SPORTSKOG MENADŽMENTA U RAZVOJU KLUPSKOG PROFESIONALNOG SPORTA
title_sort uloga preduzetnistva i sportskog menadzmenta u razvoju klupskog profesionalnog sporta
url http://www.sportmont.ucg.ac.me/clanci/SportMont_Maj_2005_Mladenovic_191-202.pdf
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