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Picture-Text. Intersemiotic Relations in Audio Description The concept of intersemioticity introduced by R. Jakobson [1959] was a milestone in the development of translation studies. Contemporary research on audio description (and new media in the broader perspective), especially in case of transl...

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Main Author: Agnieszka Palion-Musioł
Format: Article
Language:English
Published: Ksiegarnia Akademicka Publishing 2020-12-01
Series:Między Oryginałem a Przekładem
Subjects:
Online Access:https://journals.akademicka.pl/moap/article/view/2080
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author Agnieszka Palion-Musioł
author_facet Agnieszka Palion-Musioł
author_sort Agnieszka Palion-Musioł
collection DOAJ
description Picture-Text. Intersemiotic Relations in Audio Description The concept of intersemioticity introduced by R. Jakobson [1959] was a milestone in the development of translation studies. Contemporary research on audio description (and new media in the broader perspective), especially in case of translation requires involving not only the semiotic aspect which co-creates the audio-medial text but also using intersemiotic transposition in new forms such as translation of words into music, dance, film or painting. Co-occurrence of picture and text in audiovisual productions requires from the translator-audio describer a modified approach, which postulates a transfer of original semiotic combination into target semiotic combination, which in case of audio description recreates the source relation of picture and text. If this relation is disrupted, the text will remain unintelligible or unclear. Therefore, the text presents the examples the relation of substitution, complementarity, interpretation, parallelism, and contradiction, which involve picture and text as well as their influence on the audio-medial message.
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spelling doaj.art-c792aff125e047418272ce82059aceba2022-12-21T21:10:11ZengKsiegarnia Akademicka PublishingMiędzy Oryginałem a Przekładem1689-91212391-67452020-12-01264 (50)10.12797/MOaP.26.2020.50.04Obraz–tekstAgnieszka Palion-Musioł0Akademia Techniczno-Humanistyczna w Bielsku-BiałejPicture-Text. Intersemiotic Relations in Audio Description The concept of intersemioticity introduced by R. Jakobson [1959] was a milestone in the development of translation studies. Contemporary research on audio description (and new media in the broader perspective), especially in case of translation requires involving not only the semiotic aspect which co-creates the audio-medial text but also using intersemiotic transposition in new forms such as translation of words into music, dance, film or painting. Co-occurrence of picture and text in audiovisual productions requires from the translator-audio describer a modified approach, which postulates a transfer of original semiotic combination into target semiotic combination, which in case of audio description recreates the source relation of picture and text. If this relation is disrupted, the text will remain unintelligible or unclear. Therefore, the text presents the examples the relation of substitution, complementarity, interpretation, parallelism, and contradiction, which involve picture and text as well as their influence on the audio-medial message.https://journals.akademicka.pl/moap/article/view/2080intersemioticitytransmutationrelation of picture and textaudio descriptionmultimodality
spellingShingle Agnieszka Palion-Musioł
Obraz–tekst
Między Oryginałem a Przekładem
intersemioticity
transmutation
relation of picture and text
audio description
multimodality
title Obraz–tekst
title_full Obraz–tekst
title_fullStr Obraz–tekst
title_full_unstemmed Obraz–tekst
title_short Obraz–tekst
title_sort obraz tekst
topic intersemioticity
transmutation
relation of picture and text
audio description
multimodality
url https://journals.akademicka.pl/moap/article/view/2080
work_keys_str_mv AT agnieszkapalionmusioł obraztekst