The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakte

Social networks have a huge potential for the reflection of public opinion, values, and attitudes. In this study, the presented approach can allow to continuously measure how cold “the demographic temperature” is based on data taken from the Russian social network VKontakte. This is the first attemp...

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Main Authors: Irina Evgenievna Kalabikhina, Evgeniy Petrovich Banin, Imiliya Abduselimovna Abduselimova, German Andreevich Klimenko, Anton Vasilyevich Kolotusha
Format: Article
Language:English
Published: MDPI AG 2021-04-01
Series:Mathematics
Subjects:
Online Access:https://www.mdpi.com/2227-7390/9/9/987
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author Irina Evgenievna Kalabikhina
Evgeniy Petrovich Banin
Imiliya Abduselimovna Abduselimova
German Andreevich Klimenko
Anton Vasilyevich Kolotusha
author_facet Irina Evgenievna Kalabikhina
Evgeniy Petrovich Banin
Imiliya Abduselimovna Abduselimova
German Andreevich Klimenko
Anton Vasilyevich Kolotusha
author_sort Irina Evgenievna Kalabikhina
collection DOAJ
description Social networks have a huge potential for the reflection of public opinion, values, and attitudes. In this study, the presented approach can allow to continuously measure how cold “the demographic temperature” is based on data taken from the Russian social network VKontakte. This is the first attempt to analyze the sentiment of Russian-language comments on social networks to determine the demographic temperature (ratio of positive and negative comments) in certain socio-demographic groups of social network users. The authors use generated data from the comments to posts from 314 pro-natalist groups (with child-born reproductive attitudes) and eight anti-natalist groups (with child-free reproductive attitudes) on the demographic topic, which have 9 million of users from all over Russia. The algorithm of the sentiment analysis for demographic tasks is presented in the article. In particularly, it was found that comments under posts are more suitable for analyzing the sentiment of statements than the texts of posts. Using the available data in two types of groups since 2014, we find an asynchronous structural shift in comments of the corpuses of pro-natalist and anti-natalist thematic groups. Interpretations of the evidences are offered in the discussion part of the article. An additional result of our work is two open Russian-language datasets of comments on social networks.
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spelling doaj.art-c87839bcda49404891b76aa094836c0a2023-11-21T17:29:18ZengMDPI AGMathematics2227-73902021-04-019998710.3390/math9090987The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakteIrina Evgenievna Kalabikhina0Evgeniy Petrovich Banin1Imiliya Abduselimovna Abduselimova2German Andreevich Klimenko3Anton Vasilyevich Kolotusha4Population Department, Faculty of Economics, Lomonosov Moscow State University, Leninskije Gory, GSP-1, 119991 Moscow, RussiaDepartment of Applied Mechanics, Faculty of Robotics and Complex Automation, Bauman Moscow State Technical University, Baumanskaya 2-ya st., 5/1, 105005 Moscow, RussiaPopulation Department, Faculty of Economics, Lomonosov Moscow State University, Leninskije Gory, GSP-1, 119991 Moscow, RussiaPopulation Department, Faculty of Economics, Lomonosov Moscow State University, Leninskije Gory, GSP-1, 119991 Moscow, RussiaPopulation Department, Faculty of Economics, Lomonosov Moscow State University, Leninskije Gory, GSP-1, 119991 Moscow, RussiaSocial networks have a huge potential for the reflection of public opinion, values, and attitudes. In this study, the presented approach can allow to continuously measure how cold “the demographic temperature” is based on data taken from the Russian social network VKontakte. This is the first attempt to analyze the sentiment of Russian-language comments on social networks to determine the demographic temperature (ratio of positive and negative comments) in certain socio-demographic groups of social network users. The authors use generated data from the comments to posts from 314 pro-natalist groups (with child-born reproductive attitudes) and eight anti-natalist groups (with child-free reproductive attitudes) on the demographic topic, which have 9 million of users from all over Russia. The algorithm of the sentiment analysis for demographic tasks is presented in the article. In particularly, it was found that comments under posts are more suitable for analyzing the sentiment of statements than the texts of posts. Using the available data in two types of groups since 2014, we find an asynchronous structural shift in comments of the corpuses of pro-natalist and anti-natalist thematic groups. Interpretations of the evidences are offered in the discussion part of the article. An additional result of our work is two open Russian-language datasets of comments on social networks.https://www.mdpi.com/2227-7390/9/9/987reproductive attitudesdemographic temperaturesentiment analysisbig dataLatent Dirichlet AllocationVKontakte
spellingShingle Irina Evgenievna Kalabikhina
Evgeniy Petrovich Banin
Imiliya Abduselimovna Abduselimova
German Andreevich Klimenko
Anton Vasilyevich Kolotusha
The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakte
Mathematics
reproductive attitudes
demographic temperature
sentiment analysis
big data
Latent Dirichlet Allocation
VKontakte
title The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakte
title_full The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakte
title_fullStr The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakte
title_full_unstemmed The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakte
title_short The Measurement of Demographic Temperature Using the Sentiment Analysis of Data from the Social Network VKontakte
title_sort measurement of demographic temperature using the sentiment analysis of data from the social network vkontakte
topic reproductive attitudes
demographic temperature
sentiment analysis
big data
Latent Dirichlet Allocation
VKontakte
url https://www.mdpi.com/2227-7390/9/9/987
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