Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation Strategies
This study examined Extension professionals’ perspectives on how to optimize the chances that farmers will adopt climate adaptation strategies designed to minimize risks associated with climate variability and climate change. In-depth interviews were conducted with Extension professionals in four so...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
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Mississippi State University
2018-10-01
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| Series: | Journal of Human Sciences and Extension |
| Subjects: | |
| Online Access: | https://scholarsjunction.msstate.edu/jhse/vol6/iss3/7/ |
| _version_ | 1797984989438017536 |
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| author | David C. Diehl Nicole L. Sloan Elder P. Garcia Daniel R. Dourte Sebastian Galindo-Gonzalez Clyde W. Fraisse |
| author_facet | David C. Diehl Nicole L. Sloan Elder P. Garcia Daniel R. Dourte Sebastian Galindo-Gonzalez Clyde W. Fraisse |
| author_sort | David C. Diehl |
| collection | DOAJ |
| description | This study examined Extension professionals’ perspectives on how to optimize the chances that farmers will adopt climate adaptation strategies designed to minimize risks associated with climate variability and climate change. In-depth interviews were conducted with Extension professionals in four southeastern states (Alabama, Florida, Georgia, and South Carolina). Responses were coded and analyzed, resulting in three recommendations. First, focus on profitability and issues of immediate concern to farmers. Second, use engaging delivery methods, especially field trials conducted under realistic conditions. Third, build trust with farmers, primarily by focusing on research-based information. This study has practical implications for how Extension professionals should approach the work of addressing climate issues in agriculture. |
| first_indexed | 2024-04-11T07:10:31Z |
| format | Article |
| id | doaj.art-c889364e4718433398362120e3f6c4b6 |
| institution | Directory Open Access Journal |
| issn | 2325-5226 |
| language | English |
| last_indexed | 2024-04-11T07:10:31Z |
| publishDate | 2018-10-01 |
| publisher | Mississippi State University |
| record_format | Article |
| series | Journal of Human Sciences and Extension |
| spelling | doaj.art-c889364e4718433398362120e3f6c4b62022-12-22T04:38:13ZengMississippi State UniversityJournal of Human Sciences and Extension2325-52262018-10-0163115https://doi.org/10.54718/MTGJ2079Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation StrategiesDavid C. Diehl0Nicole L. Sloan1Elder P. Garcia2Daniel R. Dourte3Sebastian Galindo-Gonzalez4Clyde W. Fraisse5University of FloridaUniversity of FloridaUniversity of FloridaThe Balmoral GroupUniversity of FloridaUniversity of FloridaThis study examined Extension professionals’ perspectives on how to optimize the chances that farmers will adopt climate adaptation strategies designed to minimize risks associated with climate variability and climate change. In-depth interviews were conducted with Extension professionals in four southeastern states (Alabama, Florida, Georgia, and South Carolina). Responses were coded and analyzed, resulting in three recommendations. First, focus on profitability and issues of immediate concern to farmers. Second, use engaging delivery methods, especially field trials conducted under realistic conditions. Third, build trust with farmers, primarily by focusing on research-based information. This study has practical implications for how Extension professionals should approach the work of addressing climate issues in agriculture.https://scholarsjunction.msstate.edu/jhse/vol6/iss3/7/agricultureclimate variabilityclimate changeadaptationmanagement practicesfarmersextensionsoutheast usa |
| spellingShingle | David C. Diehl Nicole L. Sloan Elder P. Garcia Daniel R. Dourte Sebastian Galindo-Gonzalez Clyde W. Fraisse Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation Strategies Journal of Human Sciences and Extension agriculture climate variability climate change adaptation management practices farmers extension southeast usa |
| title | Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation Strategies |
| title_full | Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation Strategies |
| title_fullStr | Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation Strategies |
| title_full_unstemmed | Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation Strategies |
| title_short | Profitability, Engaging Delivery, and Trust: How Extension Professionals Can Optimize Farmer Adoption of Climate-related Adaptation Strategies |
| title_sort | profitability engaging delivery and trust how extension professionals can optimize farmer adoption of climate related adaptation strategies |
| topic | agriculture climate variability climate change adaptation management practices farmers extension southeast usa |
| url | https://scholarsjunction.msstate.edu/jhse/vol6/iss3/7/ |
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