The Parents’Demographics and perception of children’s reactions to noodles advertisements in Uyo Municipality, Akwa Ibom State, Nigeria

Background: Children are among the major targets of fast-food producers but parents are the ones who pay for the purchase of such products. Therefore, it is essential to understand how parents perceive children’s reactions to fast food advertisements.   Objectives: The general objective of this...

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Bibliographic Details
Main Authors: Bassey Esuk, Blessed Ngonso, Peter Egielewa, Wilfred Olley, Williams Odiwo, Victor Osadolor, Chioma Njoku, Anthonia Otsupius
Format: Article
Language:English
Published: Department of Mass Communication, University of Nigeria 2023-10-01
Series:Ianna Journal of Interdisciplinary Studies
Subjects:
Online Access:http://www.iannajournalofinterdisciplinarystudies.com/index.php/1/article/view/117