Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social Medias
The present study offers a comparative analysis with exploration approach among university library websites in Iran and United States from standpoint user engagement via social medias. Descriptive survey method was used in this study. Websites composed of 21 academic university library websites in I...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2020-09-01
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| Series: | بازیابی دانش و نظامهای معنایی |
| Subjects: | |
| Online Access: | https://jks.atu.ac.ir/article_11644_058dec75b3f139be7918183219e5459d.pdf |
| _version_ | 1797392627311575040 |
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| author | Maryam Tavosi Mohsen Haji Zeinolabedini |
| author_facet | Maryam Tavosi Mohsen Haji Zeinolabedini |
| author_sort | Maryam Tavosi |
| collection | DOAJ |
| description | The present study offers a comparative analysis with exploration approach among university library websites in Iran and United States from standpoint user engagement via social medias. Descriptive survey method was used in this study. Websites composed of 21 academic university library websites in Iran and 16 academic university library websites in United states (37 websites) were investigated by direct observation using analytical database “similarweb“ during 3 months (February up to April 2019). Findings showed that in United States, 100% of the total university library websites attracted users through social media, compared to 19% in Iran. The number of users clicking or visiting the website of the university library via social media in Iran was 3% of the total number of users visiting the library's website. This figure in United States was up to 1% (Except for the MIT University libraries that the number was 11%). Facebook, YouTube, Twitter, Reddit, Researchgate and Pinterest were the top media that university library websites in United States had user engagement through them. |
| first_indexed | 2024-03-08T23:51:06Z |
| format | Article |
| id | doaj.art-c8c60ce0b7d8412b99ea9d0bf0befe0b |
| institution | Directory Open Access Journal |
| issn | 2980-8243 2783-1795 |
| language | fas |
| last_indexed | 2024-03-08T23:51:06Z |
| publishDate | 2020-09-01 |
| publisher | Allameh Tabataba'i University Press |
| record_format | Article |
| series | بازیابی دانش و نظامهای معنایی |
| spelling | doaj.art-c8c60ce0b7d8412b99ea9d0bf0befe0b2023-12-13T11:13:56ZfasAllameh Tabataba'i University Pressبازیابی دانش و نظامهای معنایی2980-82432783-17952020-09-01724437310.22054/jks.2020.50440.129211644Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social MediasMaryam Tavosi0Mohsen Haji Zeinolabedini1Master Student of Information Science and Knowledge, University of Tehran, and Research Assistant, Digital Monitoring Laboratory, Central Library, University of Tehran, Tehran, IranAssistant Professor, Department of Information Science and Knowledge, Shahid Beheshti University, Tehran, IranThe present study offers a comparative analysis with exploration approach among university library websites in Iran and United States from standpoint user engagement via social medias. Descriptive survey method was used in this study. Websites composed of 21 academic university library websites in Iran and 16 academic university library websites in United states (37 websites) were investigated by direct observation using analytical database “similarweb“ during 3 months (February up to April 2019). Findings showed that in United States, 100% of the total university library websites attracted users through social media, compared to 19% in Iran. The number of users clicking or visiting the website of the university library via social media in Iran was 3% of the total number of users visiting the library's website. This figure in United States was up to 1% (Except for the MIT University libraries that the number was 11%). Facebook, YouTube, Twitter, Reddit, Researchgate and Pinterest were the top media that university library websites in United States had user engagement through them.https://jks.atu.ac.ir/article_11644_058dec75b3f139be7918183219e5459d.pdfacademic librariesdigital librariessocial mediasusers engagement |
| spellingShingle | Maryam Tavosi Mohsen Haji Zeinolabedini Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social Medias بازیابی دانش و نظامهای معنایی academic libraries digital libraries social medias users engagement |
| title | Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social Medias |
| title_full | Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social Medias |
| title_fullStr | Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social Medias |
| title_full_unstemmed | Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social Medias |
| title_short | Comparative Study of Academic Library Websites in Iran and United States from Standpoint Users Engagement Through Social Medias |
| title_sort | comparative study of academic library websites in iran and united states from standpoint users engagement through social medias |
| topic | academic libraries digital libraries social medias users engagement |
| url | https://jks.atu.ac.ir/article_11644_058dec75b3f139be7918183219e5459d.pdf |
| work_keys_str_mv | AT maryamtavosi comparativestudyofacademiclibrarywebsitesiniranandunitedstatesfromstandpointusersengagementthroughsocialmedias AT mohsenhajizeinolabedini comparativestudyofacademiclibrarywebsitesiniranandunitedstatesfromstandpointusersengagementthroughsocialmedias |