DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERS

The article shows possible ways of integrating systems of organization management in digital cluster structure, which represent a system of stable social and economic relations realized of the basis of digital platforms, fixed integration links with real sector companies oriented to optimization of...

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Main Author: N. S. Mrochkovsky
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2020-02-01
Series:Вестник Российского экономического университета имени Г. В. Плеханова
Subjects:
Online Access:https://vest.rea.ru/jour/article/view/824
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author N. S. Mrochkovsky
author_facet N. S. Mrochkovsky
author_sort N. S. Mrochkovsky
collection DOAJ
description The article shows possible ways of integrating systems of organization management in digital cluster structure, which represent a system of stable social and economic relations realized of the basis of digital platforms, fixed integration links with real sector companies oriented to optimization of operative and transaction costs on the part of service operator and their partners and customers. The author analyzed key lines of using digital clusters for designing models of management of today’s organizations. Two basic approaches to understanding the essence of modern clusters were described: spatial and integration, which are present in the theory of economic system management. It is underlined that the foundation of the digital cluster model can be formed only by relatively specialized commercial platform. The author points out characteristics of different variants of integration of enterprise management models in digital clusters. Among other variants the author mentions regular use of digital services of the platform and cluster entities, integration in the cluster as an  infrastructure entity and adequate modification of the management model, integration in the cluster as a basic entity of the real sector, coalition multibranding loyalty programs with the digital cluster, the model of establishing the own digital cluster.
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spelling doaj.art-c91e077ead024e968f6256899931cd642025-03-02T09:36:58ZrusPlekhanov Russian University of EconomicsВестник Российского экономического университета имени Г. В. Плеханова2413-28292587-92512020-02-011115916310.21686/2413-2829-2020-1-159-163690DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERSN. S. Mrochkovsky0Plekhanov Russian University of EconomicsThe article shows possible ways of integrating systems of organization management in digital cluster structure, which represent a system of stable social and economic relations realized of the basis of digital platforms, fixed integration links with real sector companies oriented to optimization of operative and transaction costs on the part of service operator and their partners and customers. The author analyzed key lines of using digital clusters for designing models of management of today’s organizations. Two basic approaches to understanding the essence of modern clusters were described: spatial and integration, which are present in the theory of economic system management. It is underlined that the foundation of the digital cluster model can be formed only by relatively specialized commercial platform. The author points out characteristics of different variants of integration of enterprise management models in digital clusters. Among other variants the author mentions regular use of digital services of the platform and cluster entities, integration in the cluster as an  infrastructure entity and adequate modification of the management model, integration in the cluster as a basic entity of the real sector, coalition multibranding loyalty programs with the digital cluster, the model of establishing the own digital cluster.https://vest.rea.ru/jour/article/view/824organization managementmanagement modeldigital platformdigital clusterintegrationmodification
spellingShingle N. S. Mrochkovsky
DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERS
Вестник Российского экономического университета имени Г. В. Плеханова
organization management
management model
digital platform
digital cluster
integration
modification
title DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERS
title_full DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERS
title_fullStr DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERS
title_full_unstemmed DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERS
title_short DEVELOPING MODELS OF ORGANIZATION MANAGEMENT ON THE BASIS OF THEIR INTEGRATION IN DIGITAL CLUSTERS
title_sort developing models of organization management on the basis of their integration in digital clusters
topic organization management
management model
digital platform
digital cluster
integration
modification
url https://vest.rea.ru/jour/article/view/824
work_keys_str_mv AT nsmrochkovsky developingmodelsoforganizationmanagementonthebasisoftheirintegrationindigitalclusters