Hunger modulates perceptions of food health but not taste in restricted eaters

IntroductionFood taste and health perceptions are of particular interest for their implications on food choice. Most in vivo food choice studies experimentally control for hunger via a set preload or fast.MethodsTo explore how hunger may interact with these perceptions to impact food decisions, we c...

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Main Authors: Lucia Herrero, Cindy E. McCrea
Format: Article
Language:English
Published: Frontiers Media S.A. 2023-07-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2023.1212778/full
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author Lucia Herrero
Cindy E. McCrea
author_facet Lucia Herrero
Cindy E. McCrea
author_sort Lucia Herrero
collection DOAJ
description IntroductionFood taste and health perceptions are of particular interest for their implications on food choice. Most in vivo food choice studies experimentally control for hunger via a set preload or fast.MethodsTo explore how hunger may interact with these perceptions to impact food decisions, we compared taste and health perceptions of sweet and savory obesogenic food items among hungry or satiated participants with varying restrained eating tendencies.ResultsIn our sample of 232 adults (M BMI = 25.9; M age = 36.4 yrs), highly palatable foods were perceived as tasty but unhealthy. Tastiness ratings were high, consistent across restrained eating groups, and unassociated with hunger. Perceptions of health, however, were impacted by the interaction of restrained eating group and hunger. Amongst hungry participants only, a graded association between restrained eating group and perceptions of health emerged for both food types. Specifically, hungry and highly restrained eaters viewed sweet foods as 2.8x healthier and savory foods as 2.1x healthier than their satiated counterparts.DiscussionOur data suggest that hunger predicts differential health perceptions, but not tastiness ratings, among restrained eaters. We argue that the generalization of food perception data–especially among different eater types–may be limited if the continuum of hunger level is experimentally constrained. Therefore, hunger is a critical dynamic to consider in explorations of food perceptions and eating behavior in restrained eaters.
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spelling doaj.art-c921d25437824ffaa71c5e0cb4e15dd02023-07-06T09:18:17ZengFrontiers Media S.A.Frontiers in Psychology1664-10782023-07-011410.3389/fpsyg.2023.12127781212778Hunger modulates perceptions of food health but not taste in restricted eatersLucia HerreroCindy E. McCreaIntroductionFood taste and health perceptions are of particular interest for their implications on food choice. Most in vivo food choice studies experimentally control for hunger via a set preload or fast.MethodsTo explore how hunger may interact with these perceptions to impact food decisions, we compared taste and health perceptions of sweet and savory obesogenic food items among hungry or satiated participants with varying restrained eating tendencies.ResultsIn our sample of 232 adults (M BMI = 25.9; M age = 36.4 yrs), highly palatable foods were perceived as tasty but unhealthy. Tastiness ratings were high, consistent across restrained eating groups, and unassociated with hunger. Perceptions of health, however, were impacted by the interaction of restrained eating group and hunger. Amongst hungry participants only, a graded association between restrained eating group and perceptions of health emerged for both food types. Specifically, hungry and highly restrained eaters viewed sweet foods as 2.8x healthier and savory foods as 2.1x healthier than their satiated counterparts.DiscussionOur data suggest that hunger predicts differential health perceptions, but not tastiness ratings, among restrained eaters. We argue that the generalization of food perception data–especially among different eater types–may be limited if the continuum of hunger level is experimentally constrained. Therefore, hunger is a critical dynamic to consider in explorations of food perceptions and eating behavior in restrained eaters.https://www.frontiersin.org/articles/10.3389/fpsyg.2023.1212778/fullhungereating behaviorsrestricted eatinghealth perceptiontaste perceptionfood choice
spellingShingle Lucia Herrero
Cindy E. McCrea
Hunger modulates perceptions of food health but not taste in restricted eaters
Frontiers in Psychology
hunger
eating behaviors
restricted eating
health perception
taste perception
food choice
title Hunger modulates perceptions of food health but not taste in restricted eaters
title_full Hunger modulates perceptions of food health but not taste in restricted eaters
title_fullStr Hunger modulates perceptions of food health but not taste in restricted eaters
title_full_unstemmed Hunger modulates perceptions of food health but not taste in restricted eaters
title_short Hunger modulates perceptions of food health but not taste in restricted eaters
title_sort hunger modulates perceptions of food health but not taste in restricted eaters
topic hunger
eating behaviors
restricted eating
health perception
taste perception
food choice
url https://www.frontiersin.org/articles/10.3389/fpsyg.2023.1212778/full
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