Key factors facilitating homestay success: a focus on cultural and natural values

Key factors facilitating homestay success: a focus on cultural and natural values

AbstractThis study explores the factors influencing safe and relaxed atmosphere (SRA), homestay business management (HBM), and cultural and natural values (CNV) in rural tourism and homestay experiences. Data were collected through cluster sampling of tourists and homestay hosts, and structural equa...

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Bibliographic Details
Main Author: Rumpapak Luekveerawattana
Format: Article
Language:English
Published: Taylor & Francis Group 2024-12-01
Series:Cogent Social Sciences
Subjects:
Key factors
facilitating
success
homestay
cultural and natural values
Pier Luigi Sacco, Humanities, IULM University, Milano, Italy
Online Access:https://www.tandfonline.com/doi/10.1080/23311886.2024.2341479

Internet

https://www.tandfonline.com/doi/10.1080/23311886.2024.2341479

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