Keeping two balls in the air: The bleisure travel experience

This study examines bleisure travel across pre-trip, during, and post-trip phases. After interviewing 23 bleisure travelers, the study found that in the pre-travel phase, bleisure travelers had more complex planning and needed more coordination. Therefore, they were well-organized, futuristic, and c...

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Main Authors: Bardia Batala, Lisa Slevitch
Format: Article
Language:English
Published: Elsevier 2024-05-01
Series:Annals of Tourism Research Empirical Insights
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2666957923000307
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author Bardia Batala
Lisa Slevitch
author_facet Bardia Batala
Lisa Slevitch
author_sort Bardia Batala
collection DOAJ
description This study examines bleisure travel across pre-trip, during, and post-trip phases. After interviewing 23 bleisure travelers, the study found that in the pre-travel phase, bleisure travelers had more complex planning and needed more coordination. Therefore, they were well-organized, futuristic, and competent in travel arrangements. During the travel, they sought ‘educational experiences’, ‘short-squeezed leisure plans’, ‘family and kids-oriented activities’, and preferred ‘not trying one-time events’. They used strategies such as ‘flexibility in travel arrangement’, ‘clarification of travel companions’, ‘mixing business and leisure activity’, and ‘remote work’ to balance the two travel purposes. Finally, in the post-trip phase, bleisure travelers described feeling ‘physically tired but mentally rejuvenated’ with a sense of being ‘free of the guilt’ of their absence from home.
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spelling doaj.art-c98c8cca990f4f02b5c03d97878a6f952024-03-06T05:28:55ZengElsevierAnnals of Tourism Research Empirical Insights2666-95792024-05-0151100115Keeping two balls in the air: The bleisure travel experienceBardia Batala0Lisa Slevitch1Cofrin School of Business, University of Wisconsin-Green Bay, 3106, One University Drive, Sheboygan, WI 53081, United States of America; Corresponding author.School of Hospitality and Tourism Management, Spears School of Business, Oklahoma State University, 389 Human Sciences, Stillwater, OK 74078, United StatesThis study examines bleisure travel across pre-trip, during, and post-trip phases. After interviewing 23 bleisure travelers, the study found that in the pre-travel phase, bleisure travelers had more complex planning and needed more coordination. Therefore, they were well-organized, futuristic, and competent in travel arrangements. During the travel, they sought ‘educational experiences’, ‘short-squeezed leisure plans’, ‘family and kids-oriented activities’, and preferred ‘not trying one-time events’. They used strategies such as ‘flexibility in travel arrangement’, ‘clarification of travel companions’, ‘mixing business and leisure activity’, and ‘remote work’ to balance the two travel purposes. Finally, in the post-trip phase, bleisure travelers described feeling ‘physically tired but mentally rejuvenated’ with a sense of being ‘free of the guilt’ of their absence from home.http://www.sciencedirect.com/science/article/pii/S2666957923000307Bleisure travelTourist experienceBusiness travelLeisure travelHybrid travel
spellingShingle Bardia Batala
Lisa Slevitch
Keeping two balls in the air: The bleisure travel experience
Annals of Tourism Research Empirical Insights
Bleisure travel
Tourist experience
Business travel
Leisure travel
Hybrid travel
title Keeping two balls in the air: The bleisure travel experience
title_full Keeping two balls in the air: The bleisure travel experience
title_fullStr Keeping two balls in the air: The bleisure travel experience
title_full_unstemmed Keeping two balls in the air: The bleisure travel experience
title_short Keeping two balls in the air: The bleisure travel experience
title_sort keeping two balls in the air the bleisure travel experience
topic Bleisure travel
Tourist experience
Business travel
Leisure travel
Hybrid travel
url http://www.sciencedirect.com/science/article/pii/S2666957923000307
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