Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”)
The aim of the article is to conduct a comparative analysis of basic research concepts in the Ukrainian and Canadian scientific space related to the concepts that characterize the general context of professional training, in particular in the field of advertising and public relations. The resear...
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Format: | Article |
Language: | English |
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H.S. Skovoroda Kharkiv National Pedagogical University
2022-04-01
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Series: | Educational Challenges |
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Online Access: | http://educationalchallenges.org.ua/index.php/education_challenges/article/view/81 |
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author | Halyna Bryukhanova |
author_facet | Halyna Bryukhanova |
author_sort | Halyna Bryukhanova |
collection | DOAJ |
description |
The aim of the article is to conduct a comparative analysis of basic research concepts in the Ukrainian and Canadian scientific space related to the concepts that characterize the general context of professional training, in particular in the field of advertising and public relations.
The research methodology is based on general scientific and terminological methods, the comparative method.
As a result, the comparison of the basic research concepts in the Ukrainian and Canadian scientific space are considered, namely, education, professional education, vocational education, continuing education, lifelong learning, competence, profession, trade, professional training, professional competence, advertising education, integral competence of a specialist in advertising and public relations, general competencies of a specialist in advertising and public relations, etc. The results of the research, first of all, can be used in systematization of the accumulated scientific knowledge in the field, synthesis and generalization of scientific achievements of the field, ensuring the successful application of scientific achievements in practice.
Conclusions. The comparative analysis of basic research concepts in Ukraine and Canada that characterize the general context of professional training, in particular, in the field of advertising and public relations is done. The experience can be taken into account when reforming education in Ukraine and Canada.
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first_indexed | 2024-04-09T13:07:19Z |
format | Article |
id | doaj.art-c9d7eee035f240fb9b45514af7270b90 |
institution | Directory Open Access Journal |
issn | 2709-7986 |
language | English |
last_indexed | 2024-04-09T13:07:19Z |
publishDate | 2022-04-01 |
publisher | H.S. Skovoroda Kharkiv National Pedagogical University |
record_format | Article |
series | Educational Challenges |
spelling | doaj.art-c9d7eee035f240fb9b45514af7270b902023-05-12T13:28:28ZengH.S. Skovoroda Kharkiv National Pedagogical UniversityEducational Challenges2709-79862022-04-0127110.34142/2709-7986.2022.27.1.04Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”)Halyna Bryukhanova0Department of Journalism and Advertising, Kyiv National University of Trade and Economics, Kyiv, Ukraine. The aim of the article is to conduct a comparative analysis of basic research concepts in the Ukrainian and Canadian scientific space related to the concepts that characterize the general context of professional training, in particular in the field of advertising and public relations. The research methodology is based on general scientific and terminological methods, the comparative method. As a result, the comparison of the basic research concepts in the Ukrainian and Canadian scientific space are considered, namely, education, professional education, vocational education, continuing education, lifelong learning, competence, profession, trade, professional training, professional competence, advertising education, integral competence of a specialist in advertising and public relations, general competencies of a specialist in advertising and public relations, etc. The results of the research, first of all, can be used in systematization of the accumulated scientific knowledge in the field, synthesis and generalization of scientific achievements of the field, ensuring the successful application of scientific achievements in practice. Conclusions. The comparative analysis of basic research concepts in Ukraine and Canada that characterize the general context of professional training, in particular, in the field of advertising and public relations is done. The experience can be taken into account when reforming education in Ukraine and Canada. http://educationalchallenges.org.ua/index.php/education_challenges/article/view/81AdvertisingEducationEducational TrainingComparative PedagogyCompetenceContinuing Education |
spellingShingle | Halyna Bryukhanova Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”) Educational Challenges Advertising Education Educational Training Comparative Pedagogy Competence Continuing Education |
title | Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”) |
title_full | Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”) |
title_fullStr | Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”) |
title_full_unstemmed | Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”) |
title_short | Analysis of Basic Education Concepts in Ukraine and Canada (in the Field “Advertising and Public Relations”) |
title_sort | analysis of basic education concepts in ukraine and canada in the field advertising and public relations |
topic | Advertising Education Educational Training Comparative Pedagogy Competence Continuing Education |
url | http://educationalchallenges.org.ua/index.php/education_challenges/article/view/81 |
work_keys_str_mv | AT halynabryukhanova analysisofbasiceducationconceptsinukraineandcanadainthefieldadvertisingandpublicrelations |