AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINE
In the article we assessed consumers’ awareness level of organic products in Dnepropetrovsk region, Ukraine, in 2012. Based on 850 consumers’ responses we found that level of awareness of organics in Dnepropetrovsk region was high enough and exceeded the awareness level of citizens in France 2011. T...
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Format: | Article |
Language: | English |
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Slovak University of Agriculture
2015-03-01
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Series: | Review of Agricultural and Applied Economics |
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Online Access: | http://roaae.org/wp-content/uploads/2015/02/RAAE_01_2015_Bezus_Amelina.pdf |
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author | Roman BEZUS Iuliia AMELINA |
author_facet | Roman BEZUS Iuliia AMELINA |
author_sort | Roman BEZUS |
collection | DOAJ |
description | In the article we assessed consumers’ awareness level of organic products in Dnepropetrovsk region, Ukraine, in 2012. Based on 850 consumers’ responses we found that level of awareness of organics in Dnepropetrovsk region was high enough and exceeded the awareness level of citizens in France 2011. The most informed group of organic products were consumers aged 35 to 39. Almost 83% respondents of this age group were willing to buy organic products. Special attention we paid to potential distribution channels for organic products, among which the largest are supermarkets, specialty stores and food markets. We found, that increase of public awareness level of organic products in Dnepropetrovsk region affects positively consumers’ willingness to pay a premium for these products. |
first_indexed | 2024-12-10T11:42:14Z |
format | Article |
id | doaj.art-ca339968d8164211a67da75273b2cf78 |
institution | Directory Open Access Journal |
issn | 1336-9261 |
language | English |
last_indexed | 2024-12-10T11:42:14Z |
publishDate | 2015-03-01 |
publisher | Slovak University of Agriculture |
record_format | Article |
series | Review of Agricultural and Applied Economics |
spelling | doaj.art-ca339968d8164211a67da75273b2cf782022-12-22T01:50:12ZengSlovak University of AgricultureReview of Agricultural and Applied Economics1336-92612015-03-01181192410.15414/raae/2015.18.01.19-24509-1AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINERoman BEZUSIuliia AMELINAIn the article we assessed consumers’ awareness level of organic products in Dnepropetrovsk region, Ukraine, in 2012. Based on 850 consumers’ responses we found that level of awareness of organics in Dnepropetrovsk region was high enough and exceeded the awareness level of citizens in France 2011. The most informed group of organic products were consumers aged 35 to 39. Almost 83% respondents of this age group were willing to buy organic products. Special attention we paid to potential distribution channels for organic products, among which the largest are supermarkets, specialty stores and food markets. We found, that increase of public awareness level of organic products in Dnepropetrovsk region affects positively consumers’ willingness to pay a premium for these products.http://roaae.org/wp-content/uploads/2015/02/RAAE_01_2015_Bezus_Amelina.pdforganic productsawarenessdistribution channelswillingness to payUkraine |
spellingShingle | Roman BEZUS Iuliia AMELINA AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINE Review of Agricultural and Applied Economics organic products awareness distribution channels willingness to pay Ukraine |
title | AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINE |
title_full | AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINE |
title_fullStr | AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINE |
title_full_unstemmed | AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINE |
title_short | AWARENESS OF ORGANIC PRODUCTS IN DNEPROPETROVSK REGION, UKRAINE |
title_sort | awareness of organic products in dnepropetrovsk region ukraine |
topic | organic products awareness distribution channels willingness to pay Ukraine |
url | http://roaae.org/wp-content/uploads/2015/02/RAAE_01_2015_Bezus_Amelina.pdf |
work_keys_str_mv | AT romanbezus awarenessoforganicproductsindnepropetrovskregionukraine AT iuliiaamelina awarenessoforganicproductsindnepropetrovskregionukraine |