Social Media Marketing Efforts of Luxury Brands on Instagram
Social media offers marketers a broad set of instruments to connect to targeted customers in a personalized and interactive manner. Different social media platforms enable different innovative strategies for an organization’s social media presence. In this framework, Instagram has become a popular s...
Main Authors: | Simona VINEREAN, Alin OPREANA |
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Format: | Article |
Language: | English |
Published: |
Sprint Investify
2019-12-01
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Series: | Expert Journal of Marketing |
Subjects: | |
Online Access: | http://marketing.expertjournals.com/23446773-714/ |
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