Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey study

Abstract Background Behavioral weight loss programs often lead to significant short‐term weight loss, but long‐term weight maintenance remains a challenge. Most weight maintenance data come from clinical trials, in‐person programs, or general population surveys, but there is a need for better unders...

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Main Authors: Christine N. May, Matthew Cox‐Martin, Annabell Suh Ho, Meaghan McCallum, Caroline Chan, Kelly Blessing, Heather Behr, Paige Blanco, Ellen Siobhan Mitchell, Andreas Michaelides
Format: Article
Language:English
Published: Wiley 2023-10-01
Series:Obesity Science & Practice
Subjects:
Online Access:https://doi.org/10.1002/osp4.666
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author Christine N. May
Matthew Cox‐Martin
Annabell Suh Ho
Meaghan McCallum
Caroline Chan
Kelly Blessing
Heather Behr
Paige Blanco
Ellen Siobhan Mitchell
Andreas Michaelides
author_facet Christine N. May
Matthew Cox‐Martin
Annabell Suh Ho
Meaghan McCallum
Caroline Chan
Kelly Blessing
Heather Behr
Paige Blanco
Ellen Siobhan Mitchell
Andreas Michaelides
author_sort Christine N. May
collection DOAJ
description Abstract Background Behavioral weight loss programs often lead to significant short‐term weight loss, but long‐term weight maintenance remains a challenge. Most weight maintenance data come from clinical trials, in‐person programs, or general population surveys, but there is a need for better understanding of long‐term weight maintenance in real‐world digital programs. Methods This observational survey study examined weight maintenance reported by individuals who had used Noom Weight, a digital commercial behavior change program, and identified factors associated with greater weight maintenance. The cross‐sectional survey was completed by 840 individuals who had lost at least 10% of their body weight using Noom Weight 6–24 months prior. Results The study found that 75% of individuals maintained at least 5% weight loss after 1 year, and 49% maintained 10% weight loss. On average, 65% of initial weight loss was maintained after 1 year and 57% after 2 years. Habitual behaviors, such as healthy snacking and exercise, were associated with greater weight maintenance, while demographic factors were not. Conclusion This study provides real‐world data on the long‐term weight maintenance achieved using a fully digital behavioral program. The results suggest that Noom Weight is associated with successful weight maintenance in a substantial proportion of users. Future research will use a randomized controlled trial to track weight maintenance after random assignment and at a 2 year follow‐up.
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spelling doaj.art-cb0f9bfb70ce468f8941a4d7dc7d04602023-10-05T03:34:31ZengWileyObesity Science & Practice2055-22382023-10-019544345110.1002/osp4.666Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey studyChristine N. May0Matthew Cox‐Martin1Annabell Suh Ho2Meaghan McCallum3Caroline Chan4Kelly Blessing5Heather Behr6Paige Blanco7Ellen Siobhan Mitchell8Andreas Michaelides9Academic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAcademic Research Noom Inc. New York New York USAAbstract Background Behavioral weight loss programs often lead to significant short‐term weight loss, but long‐term weight maintenance remains a challenge. Most weight maintenance data come from clinical trials, in‐person programs, or general population surveys, but there is a need for better understanding of long‐term weight maintenance in real‐world digital programs. Methods This observational survey study examined weight maintenance reported by individuals who had used Noom Weight, a digital commercial behavior change program, and identified factors associated with greater weight maintenance. The cross‐sectional survey was completed by 840 individuals who had lost at least 10% of their body weight using Noom Weight 6–24 months prior. Results The study found that 75% of individuals maintained at least 5% weight loss after 1 year, and 49% maintained 10% weight loss. On average, 65% of initial weight loss was maintained after 1 year and 57% after 2 years. Habitual behaviors, such as healthy snacking and exercise, were associated with greater weight maintenance, while demographic factors were not. Conclusion This study provides real‐world data on the long‐term weight maintenance achieved using a fully digital behavioral program. The results suggest that Noom Weight is associated with successful weight maintenance in a substantial proportion of users. Future research will use a randomized controlled trial to track weight maintenance after random assignment and at a 2 year follow‐up.https://doi.org/10.1002/osp4.666digital healthmHealthobesityweight loss maintenance
spellingShingle Christine N. May
Matthew Cox‐Martin
Annabell Suh Ho
Meaghan McCallum
Caroline Chan
Kelly Blessing
Heather Behr
Paige Blanco
Ellen Siobhan Mitchell
Andreas Michaelides
Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey study
Obesity Science & Practice
digital health
mHealth
obesity
weight loss maintenance
title Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey study
title_full Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey study
title_fullStr Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey study
title_full_unstemmed Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey study
title_short Weight loss maintenance after a digital commercial behavior change program (Noom Weight): Observational cross‐sectional survey study
title_sort weight loss maintenance after a digital commercial behavior change program noom weight observational cross sectional survey study
topic digital health
mHealth
obesity
weight loss maintenance
url https://doi.org/10.1002/osp4.666
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