To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?

There is a major gap in funding required for conservation, especially in low income countries. Given the significant contribution of taxpayers in industrialized countries to funding conservation overseas, and donations from membership organisation, understanding the preferences of ordinary people in...

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Main Authors: Amy R Lewis, Richard P Young, James M Gibbons, Julia P G Jones
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2018-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC5815612?pdf=render
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author Amy R Lewis
Richard P Young
James M Gibbons
Julia P G Jones
author_facet Amy R Lewis
Richard P Young
James M Gibbons
Julia P G Jones
author_sort Amy R Lewis
collection DOAJ
description There is a major gap in funding required for conservation, especially in low income countries. Given the significant contribution of taxpayers in industrialized countries to funding conservation overseas, and donations from membership organisation, understanding the preferences of ordinary people in a high income country for different attributes of conservation projects is valuable for future marketing of conservation. We conducted a discrete choice experiment with visitors to a UK zoo, while simultaneously conducting a revealed preference study through a real donation campaign on the same sample. Respondents showed the highest willingness to pay for projects that have local community involvement in management (95% confidence interval £9.82 to £15.83), and for improvement in threatened species populations (£2.97 - £13.87). Both of these were significantly larger than the willingness to pay for projects involving provision of alternative livelihoods, or improving the condition of conservation sites. Results of the simultaneous donation campaign showed that respondents were very willing to donate the suggested £1 or above donation (88% made a donation, n = 1798); there was no effect of which of the two campaigns they were exposed to (threatened species management or community involvement in management). The small number of people who did not make a donation had a higher stated willingness to pay within the choice experiment, which may suggest hypothetical bias. Conservationists increasingly argue that conservation should include local communities in management (for both pragmatic and moral reasons). It is heartening that potential conservation donors seem to agree.
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spelling doaj.art-cc4e33667d324e139c6ed66b36f14e942022-12-21T20:37:10ZengPublic Library of Science (PLoS)PLoS ONE1932-62032018-01-01132e019293510.1371/journal.pone.0192935To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?Amy R LewisRichard P YoungJames M GibbonsJulia P G JonesThere is a major gap in funding required for conservation, especially in low income countries. Given the significant contribution of taxpayers in industrialized countries to funding conservation overseas, and donations from membership organisation, understanding the preferences of ordinary people in a high income country for different attributes of conservation projects is valuable for future marketing of conservation. We conducted a discrete choice experiment with visitors to a UK zoo, while simultaneously conducting a revealed preference study through a real donation campaign on the same sample. Respondents showed the highest willingness to pay for projects that have local community involvement in management (95% confidence interval £9.82 to £15.83), and for improvement in threatened species populations (£2.97 - £13.87). Both of these were significantly larger than the willingness to pay for projects involving provision of alternative livelihoods, or improving the condition of conservation sites. Results of the simultaneous donation campaign showed that respondents were very willing to donate the suggested £1 or above donation (88% made a donation, n = 1798); there was no effect of which of the two campaigns they were exposed to (threatened species management or community involvement in management). The small number of people who did not make a donation had a higher stated willingness to pay within the choice experiment, which may suggest hypothetical bias. Conservationists increasingly argue that conservation should include local communities in management (for both pragmatic and moral reasons). It is heartening that potential conservation donors seem to agree.http://europepmc.org/articles/PMC5815612?pdf=render
spellingShingle Amy R Lewis
Richard P Young
James M Gibbons
Julia P G Jones
To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?
PLoS ONE
title To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?
title_full To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?
title_fullStr To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?
title_full_unstemmed To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?
title_short To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?
title_sort to what extent do potential conservation donors value community aspects of conservation projects in low income countries
url http://europepmc.org/articles/PMC5815612?pdf=render
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