Copyright Legal and Practical Reform for the South African Film Industry
Copyright’s interest in promoting creative production is often described as requiring a “balance” between exclusion and access rights. Owners of copyright receive exclusive rights to control copies of their works, which enables authors to earn returns on their creations through sales or licens...
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| Format: | Article |
| Language: | English |
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LINK Centre, School of Literature Language and Media (SLLM)
2015-12-01
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| Series: | The African Journal of Information and Communication |
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| Online Access: | http://hdl.handle.net/10539/19313 |
| Summary: | Copyright’s interest in promoting creative production is often described as requiring a “balance” between exclusion and access rights. Owners
of copyright receive exclusive rights to control copies of their works, which enables authors to earn returns on their creations through sales
or licensing transactions. But as important to promoting creation are the user rights in copyright law which permit building on the work of
predecessors. The necessity for balance in order to promote creation is clearly evident in the documentary film industry, where producers
rely on copyright ownership to facilitate the dissemination of their works through broadcasters and other distributors, and on user rights to
incorporate excerpts of other copyrighted material in their work. This article draws on a collaborative South African research project that has been working since 2008 to document
influences of copyright law on the production of documentary films. The results of that research, summarised in the
first part of the article, show that South African filmmakers are hampered by a legal environment that denies them
copyright ownership in the majority of their projects while also denying them adequate rights to use, in their own
works, elements of the works of others. The second part of the article describes capacity-building approaches and
legal reforms that could be advantageous to the local film industry. |
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| ISSN: | 2077-7205 2077-7213 |