Investigating long haul inbound airline price competitiveness: a study of South African Airways.

The national airline of South Africa (South African Airways), reported major losses for a number of consecutive years due to a significant fall in average fares triggered amongst others by intense global competition. This research compares fares offered on long haul direct inbound routes into South...

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Bibliographic Details
Main Author: Dr Rene Haarhoff
Format: Article
Language:English
Published: AfricaJournals 2017-01-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_29_vol_6__1__2017.pdf