THE BUSINESS MODEL OF THE LIMITED FUNCTION WHOLESALERS
Wholesale is an important link in the movement of goods from manufacturer to consumer. Undertakings that carry out such activity have a very important role in the overall economic system, providing a number of benefits both to the manufacturing companies from which they buy goods and also to the r...
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Format: | Article |
Language: | English |
Published: |
University of Petrosani
2015-12-01
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Series: | Annals of the University of Petrosani: Economics |
Subjects: | |
Online Access: | http://www.upet.ro/annals/economics/pdf/2015/part2/Dobre-Baron_1.pdf |
Summary: | Wholesale is an important link in the movement of goods from
manufacturer to consumer. Undertakings that carry out such activity have a very important role in the overall economic system, providing a number of benefits both to the manufacturing
companies from which they buy goods and also to the retail companies to which they resell trade goods. The complexity, diversity and magnitude of the operations of the wholesalers
classifies them into various typologies, most of them being classical wholesalers. A good example in this regard is the METRO Cash & Carry Company, whose business model is
centered on the client and on satisfying to a higher level of its needs through the promotion of an extensive range of services that come to complement the sale of goods to the retailers. |
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ISSN: | 1582-5949 2247-8620 |