La valeur Marchande des Langues auprès des Multinationales en Algérie

The Market Value of Languages to Multinationals in Algeria The paper at hand aspires to draw up the interest, weight and role of languages in value creation, namely the market value and the effect multilingualism has on the workforce behavior advantaging the staff when it comes to business fulfi...

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Main Author: Abdelkader Beddiaf
Format: Article
Language:deu
Published: University of Oran2 2016-08-01
Series:Traduction et Langues
Subjects:
Online Access:https://revue.univ-oran2.dz/revuetranslang/index.php/translang/article/view/713
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author Abdelkader Beddiaf
author_facet Abdelkader Beddiaf
author_sort Abdelkader Beddiaf
collection DOAJ
description The Market Value of Languages to Multinationals in Algeria The paper at hand aspires to draw up the interest, weight and role of languages in value creation, namely the market value and the effect multilingualism has on the workforce behavior advantaging the staff when it comes to business fulfillment within multinational companies in Algeria. The case study explains, justifies and depicts the ethnographic workplace as a linguistic market in which the command of languages as a wordforce overlay a market value, leading actors to thrive on socio-professional life at the workplace or elsewhere. In an evolutionary process, the present study –meant to be descriptive and exploratory– endeavors to explore and analyze the linguistic plurality within multinationals in terms of its input and output.
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spelling doaj.art-cf61b279d4cc470a8c4e7a6e9698289c2023-08-22T20:03:20ZdeuUniversity of Oran2Traduction et Langues1112-39742600-62352016-08-01151La valeur Marchande des Langues auprès des Multinationales en Algérie Abdelkader Beddiaf0Université de Batna 2 Mostefa Ben Boulaïd - Algérie The Market Value of Languages to Multinationals in Algeria The paper at hand aspires to draw up the interest, weight and role of languages in value creation, namely the market value and the effect multilingualism has on the workforce behavior advantaging the staff when it comes to business fulfillment within multinational companies in Algeria. The case study explains, justifies and depicts the ethnographic workplace as a linguistic market in which the command of languages as a wordforce overlay a market value, leading actors to thrive on socio-professional life at the workplace or elsewhere. In an evolutionary process, the present study –meant to be descriptive and exploratory– endeavors to explore and analyze the linguistic plurality within multinationals in terms of its input and output. https://revue.univ-oran2.dz/revuetranslang/index.php/translang/article/view/713Multilingualismlinguistic variablesvalueinternational businessworkplace
spellingShingle Abdelkader Beddiaf
La valeur Marchande des Langues auprès des Multinationales en Algérie
Traduction et Langues
Multilingualism
linguistic variables
value
international business
workplace
title La valeur Marchande des Langues auprès des Multinationales en Algérie
title_full La valeur Marchande des Langues auprès des Multinationales en Algérie
title_fullStr La valeur Marchande des Langues auprès des Multinationales en Algérie
title_full_unstemmed La valeur Marchande des Langues auprès des Multinationales en Algérie
title_short La valeur Marchande des Langues auprès des Multinationales en Algérie
title_sort la valeur marchande des langues aupres des multinationales en algerie
topic Multilingualism
linguistic variables
value
international business
workplace
url https://revue.univ-oran2.dz/revuetranslang/index.php/translang/article/view/713
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