Football, alcohol and gambling: an unholy trinity?

In this paper I argue that football plays a questionable role in promoting two potentially problematic activities, namely drinking alcohol and gambling. Gambling and alcohol companies sponsor clubs and competitions and also pay to advertise their products at the stadia and during television coverage...

Full description

Bibliographic Details
Main Author: Carwyn Jones
Format: Article
Language:English
Published: Karolinum Press 2016-02-01
Series:Acta Universitatis Carolinae: Kinanthropologica
Subjects:
Online Access:http://www.karolinum.cz/doi/10.14712/23366052.2015.28
_version_ 1819019807885885440
author Carwyn Jones
author_facet Carwyn Jones
author_sort Carwyn Jones
collection DOAJ
description In this paper I argue that football plays a questionable role in promoting two potentially problematic activities, namely drinking alcohol and gambling. Gambling and alcohol companies sponsor clubs and competitions and also pay to advertise their products at the stadia and during television coverage. Consequently millions of fans, including children, are exposed to the marketing of these restricted products. The latter are exposed despite regulations that prohibit such advertising and promotion in other contexts. The promotion of these activities to children and to adults increases levels of consumption which in turn increases the number of problem drinkers and gamblers in society. High-profile footballers play a further role in normalising drinking and gambling. They are role models whose actions influence others. Their excessive drinking and gambling activities provide poor examples for football fans, young and old.
first_indexed 2024-12-21T03:41:11Z
format Article
id doaj.art-cfd857278da84c5eae796b90f313e759
institution Directory Open Access Journal
issn 1212-1428
2336-6052
language English
last_indexed 2024-12-21T03:41:11Z
publishDate 2016-02-01
publisher Karolinum Press
record_format Article
series Acta Universitatis Carolinae: Kinanthropologica
spelling doaj.art-cfd857278da84c5eae796b90f313e7592022-12-21T19:17:13ZengKarolinum PressActa Universitatis Carolinae: Kinanthropologica1212-14282336-60522016-02-0151251910.14712/23366052.2015.283384Football, alcohol and gambling: an unholy trinity?Carwyn JonesIn this paper I argue that football plays a questionable role in promoting two potentially problematic activities, namely drinking alcohol and gambling. Gambling and alcohol companies sponsor clubs and competitions and also pay to advertise their products at the stadia and during television coverage. Consequently millions of fans, including children, are exposed to the marketing of these restricted products. The latter are exposed despite regulations that prohibit such advertising and promotion in other contexts. The promotion of these activities to children and to adults increases levels of consumption which in turn increases the number of problem drinkers and gamblers in society. High-profile footballers play a further role in normalising drinking and gambling. They are role models whose actions influence others. Their excessive drinking and gambling activities provide poor examples for football fans, young and old.http://www.karolinum.cz/doi/10.14712/23366052.2015.28alcoholgamblingfootballrole modelspromotion
spellingShingle Carwyn Jones
Football, alcohol and gambling: an unholy trinity?
Acta Universitatis Carolinae: Kinanthropologica
alcohol
gambling
football
role models
promotion
title Football, alcohol and gambling: an unholy trinity?
title_full Football, alcohol and gambling: an unholy trinity?
title_fullStr Football, alcohol and gambling: an unholy trinity?
title_full_unstemmed Football, alcohol and gambling: an unholy trinity?
title_short Football, alcohol and gambling: an unholy trinity?
title_sort football alcohol and gambling an unholy trinity
topic alcohol
gambling
football
role models
promotion
url http://www.karolinum.cz/doi/10.14712/23366052.2015.28
work_keys_str_mv AT carwynjones footballalcoholandgamblinganunholytrinity