Exploration of Factors Affecting the Development in Employer Brand Using Q Method (Case Study: Defense Universities)
Background & Purpose: Employer brand as one of the organization's brand dimensions and an important factor of differentiating from competitors has an important role in the field of maintaining and increasing the intangible assets of the organization. The present study sought to identify ran...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Shahid Sattari Aeronautical University
2022-04-01
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| Series: | مطالعات منابع انسانی |
| Subjects: | |
| Online Access: | http://www.jhrs.ir/article_150419_1a920d45800d789c7f2242f4f8de525d.pdf |