Rola doradztwa w kształtowaniu innowacji w turystyce
The aim of the article is to point out the possibilities for the usage of counselling in innovative development of tourist enterprises in the region. The possibility of creating innovation in tourism and their implementation is dependent on the internal predispositions of companies and external fa...
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| Format: | Article |
| Language: | English |
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Wydawnictwo Naukowe Wydziału Zarządzania Uniwersytetu Warszawskiego
2013-09-01
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| Series: | Problemy Zarządzania |
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| Online Access: | https://pz.wz.uw.edu.pl/resources/html/article/details?id=166751 |
| Summary: | The aim of the article is to point out the possibilities for the usage of counselling in innovative development
of tourist enterprises in the region. The possibility of creating innovation in tourism and their
implementation is dependent on the internal predispositions of companies and external factors. The main
determinant of innovation in tourist companies is the creation of a favorable environment by institutions
supporting their development. This paper presents the results of research conducted among tourism
enterprises in the Southern Sub-region of the Silesian Province. The results show, that the main direction
of the support are European Union programs and a creation of cluster initiatives. |
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| ISSN: | 1644-9584 2300-8792 |