Wronging past rights: The sunk cost bias distorts moral judgment
When people have invested resources into an endeavor, they typically persist in it, even when it becomes obvious that it will fail. Here we show this bias extends to people’s moral decision-making. Across two preregistered experiments (N = 1592) we show that people are more willing to proceed with a...
| Main Authors: | , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2019-11-01
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| Series: | Judgment and Decision Making |
| Subjects: | |
| Online Access: | http://journal.sjdm.org/19/190909b/jdm190909b.pdf |