Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group Study

In recent years, there has been growing interest in insects as an alternative to soybean meal as laying hen feed due to nutrition, sustainability, and animal welfare benefits. Although some studies have investigated consumer acceptance and intentions towards insect-fed foodstuffs, no studies are ava...

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Main Authors: Sabrina Spartano, Simona Grasso
Format: Article
Language:English
Published: MDPI AG 2021-02-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/10/2/420
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author Sabrina Spartano
Simona Grasso
author_facet Sabrina Spartano
Simona Grasso
author_sort Sabrina Spartano
collection DOAJ
description In recent years, there has been growing interest in insects as an alternative to soybean meal as laying hen feed due to nutrition, sustainability, and animal welfare benefits. Although some studies have investigated consumer acceptance and intentions towards insect-fed foodstuffs, no studies are available on eggs from insect-fed hens. This qualitative study aimed to explore consumers’ attitudes and perceptions towards eggs from insect-fed hens and factors influencing intentions to consume and purchase the product. Three focus group discussions were employed with a total of 19 individuals from the UK. Results showed that the environmental, animal welfare, and food waste benefits of feeding hens with insects positively influenced attitudes. Results also indicated price and disgust towards insects as feed were the main barriers, while enhanced welfare standards (e.g., free-range labelling) and information on benefits were main drivers. Therefore, the study suggests that educating and informing consumers about the benefits of feeding hens with insects may increase intentions to consume and purchase eggs from insect-fed hens. Given this emerging area of research, this study contributes to the limited literature on insect-fed foodstuffs and paves the way for further research on the topic.
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spelling doaj.art-d2692bc3b256431bbb5487d50ee104082023-12-11T17:04:43ZengMDPI AGFoods2304-81582021-02-0110242010.3390/foods10020420Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group StudySabrina Spartano0Simona Grasso1Department of Applied Economics and Marketing, School of Agriculture, Policy and Development, University of Reading, Reading RG6 6EU, UKSchool of Agriculture, Policy and Development, Institute of Food, Nutrition and Health, University of Reading, Reading RG6 6EU, UKIn recent years, there has been growing interest in insects as an alternative to soybean meal as laying hen feed due to nutrition, sustainability, and animal welfare benefits. Although some studies have investigated consumer acceptance and intentions towards insect-fed foodstuffs, no studies are available on eggs from insect-fed hens. This qualitative study aimed to explore consumers’ attitudes and perceptions towards eggs from insect-fed hens and factors influencing intentions to consume and purchase the product. Three focus group discussions were employed with a total of 19 individuals from the UK. Results showed that the environmental, animal welfare, and food waste benefits of feeding hens with insects positively influenced attitudes. Results also indicated price and disgust towards insects as feed were the main barriers, while enhanced welfare standards (e.g., free-range labelling) and information on benefits were main drivers. Therefore, the study suggests that educating and informing consumers about the benefits of feeding hens with insects may increase intentions to consume and purchase eggs from insect-fed hens. Given this emerging area of research, this study contributes to the limited literature on insect-fed foodstuffs and paves the way for further research on the topic.https://www.mdpi.com/2304-8158/10/2/420animal welfarecircular economyconsumer acceptanceconsumer attitudesfood wasteinsects as feed
spellingShingle Sabrina Spartano
Simona Grasso
Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group Study
Foods
animal welfare
circular economy
consumer acceptance
consumer attitudes
food waste
insects as feed
title Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group Study
title_full Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group Study
title_fullStr Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group Study
title_full_unstemmed Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group Study
title_short Consumers’ Perspectives on Eggs from Insect-Fed Hens: A UK Focus Group Study
title_sort consumers perspectives on eggs from insect fed hens a uk focus group study
topic animal welfare
circular economy
consumer acceptance
consumer attitudes
food waste
insects as feed
url https://www.mdpi.com/2304-8158/10/2/420
work_keys_str_mv AT sabrinaspartano consumersperspectivesoneggsfrominsectfedhensaukfocusgroupstudy
AT simonagrasso consumersperspectivesoneggsfrominsectfedhensaukfocusgroupstudy