Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online Business

This article aims to foster an understanding of Industrial Revolution (IR) 4.0 and the opportunities and challenges it creates for online business. This study employed a qualitative approach using library research. Google Scholar and ResearchGate were used to collect and search past studies. The art...

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Main Authors: Norhidayah Ali, Zuraidah Mohamed Isa, Suhaida Abu Bakar, Fathiyah Ahmad @ Ahmad Jali, Sarah Shaharruddin
Format: Article
Language:English
Published: MDPI AG 2022-09-01
Series:Proceedings
Subjects:
Online Access:https://www.mdpi.com/2504-3900/82/1/85
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author Norhidayah Ali
Zuraidah Mohamed Isa
Suhaida Abu Bakar
Fathiyah Ahmad @ Ahmad Jali
Sarah Shaharruddin
author_facet Norhidayah Ali
Zuraidah Mohamed Isa
Suhaida Abu Bakar
Fathiyah Ahmad @ Ahmad Jali
Sarah Shaharruddin
author_sort Norhidayah Ali
collection DOAJ
description This article aims to foster an understanding of Industrial Revolution (IR) 4.0 and the opportunities and challenges it creates for online business. This study employed a qualitative approach using library research. Google Scholar and ResearchGate were used to collect and search past studies. The article selection process focused on relevant recent research and used keywords such as Online Business, Industrial Revolution (IR) 4.0, and Opportunities and Challenges in Online Business. Approximately 80 articles were found in the Emerald Insight database. The ProQuest database contained 20 articles, 100 articles were found in the Google Scholar database, and 10 articles were found in the ResearchGate database. Following the screening, 24 publications were chosen for further discussion. It was discovered that few studies had been conducted on this subject. The results revealed that internet-based companies will be assisted in developing their smartness and efficiency through IR 4.0, also known as the new industrial revolution. Organizations will be able to use data in real time within supply chains and economies that also operate in real time. They will become more sustainable and their operating conditions will improve, earning them the contemporary consumers’ trust and loyalty as they offer opportunities for personalization. Online companies were anticipated to grow tremendously because not only were easier and more convenient transactions permitted, but also significantly improved product offerings were made feasible by the IR 4.0 system. Online businesses should seize these opportunities and overcome the challenges to maximize their business performance. When examining the potential advancements, researchers have foreseen that IR 4.0 features both opportunities and challenges, although the opportunities to be gained far outweigh the challenges. Thus, further research should be conducted to gauge the impacts of the opportunities and challenges associated with IR 4.0, and a proper course of action should be suggested.
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spelling doaj.art-d2e59aeaf2444726b64993648f68e26a2024-11-02T23:18:11ZengMDPI AGProceedings2504-39002022-09-018218510.3390/proceedings2022082085Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online BusinessNorhidayah Ali0Zuraidah Mohamed Isa1Suhaida Abu Bakar2Fathiyah Ahmad @ Ahmad Jali3Sarah Shaharruddin4Faculty of Business and Management, Universiti Teknologi MARA Kedah Branch, Merbok 08400, Kedah, MalaysiaFaculty of Business and Management, Universiti Teknologi MARA Kedah Branch, Merbok 08400, Kedah, MalaysiaAcademy of Contemporary Islamic Studies, Universiti Teknologi MARA Kedah Branch, Merbok 08400, Kedah, MalaysiaAcademy of Language Studies, Universiti Teknologi MARA Kedah Branch, Merbok 08400, Kedah, MalaysiaSchool of Business Management, Universiti Utara Malaysia, Sintok 06010, Kedah, MalaysiaThis article aims to foster an understanding of Industrial Revolution (IR) 4.0 and the opportunities and challenges it creates for online business. This study employed a qualitative approach using library research. Google Scholar and ResearchGate were used to collect and search past studies. The article selection process focused on relevant recent research and used keywords such as Online Business, Industrial Revolution (IR) 4.0, and Opportunities and Challenges in Online Business. Approximately 80 articles were found in the Emerald Insight database. The ProQuest database contained 20 articles, 100 articles were found in the Google Scholar database, and 10 articles were found in the ResearchGate database. Following the screening, 24 publications were chosen for further discussion. It was discovered that few studies had been conducted on this subject. The results revealed that internet-based companies will be assisted in developing their smartness and efficiency through IR 4.0, also known as the new industrial revolution. Organizations will be able to use data in real time within supply chains and economies that also operate in real time. They will become more sustainable and their operating conditions will improve, earning them the contemporary consumers’ trust and loyalty as they offer opportunities for personalization. Online companies were anticipated to grow tremendously because not only were easier and more convenient transactions permitted, but also significantly improved product offerings were made feasible by the IR 4.0 system. Online businesses should seize these opportunities and overcome the challenges to maximize their business performance. When examining the potential advancements, researchers have foreseen that IR 4.0 features both opportunities and challenges, although the opportunities to be gained far outweigh the challenges. Thus, further research should be conducted to gauge the impacts of the opportunities and challenges associated with IR 4.0, and a proper course of action should be suggested.https://www.mdpi.com/2504-3900/82/1/85online businessIndustrial Revolution (IR) 4.0opportunities and challenges in online business
spellingShingle Norhidayah Ali
Zuraidah Mohamed Isa
Suhaida Abu Bakar
Fathiyah Ahmad @ Ahmad Jali
Sarah Shaharruddin
Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online Business
Proceedings
online business
Industrial Revolution (IR) 4.0
opportunities and challenges in online business
title Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online Business
title_full Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online Business
title_fullStr Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online Business
title_full_unstemmed Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online Business
title_short Industrial Revolution (IR) 4.0: Opportunities and Challenges in Online Business
title_sort industrial revolution ir 4 0 opportunities and challenges in online business
topic online business
Industrial Revolution (IR) 4.0
opportunities and challenges in online business
url https://www.mdpi.com/2504-3900/82/1/85
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