Eco-labels as signals: the role of credibility and reputation
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Format: | Article |
Language: | English |
Published: |
LLC "CPC "Business Perspectives"
2011-10-01
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Series: | Innovative Marketing |
Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/4250/im_en_2011_03_Carmona.pdf |
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Eco-labels as signals: the role of credibility and reputation
Published 2011-10-01
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