Internal marketing and information technologies as the basis of organizational development of business entitys
The author describes the dynamics of changes of organizations in 2005-2017 years and makes forecast for years 2018-2020. The article defines the feedback loops, crimping development of organizations during the crisis. Author defines approaches for using informational technologies of internal marketi...
Format: | Article |
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Language: | Russian |
Published: |
Russian Academy of Entrepreneurship
2020-01-01
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Series: | Путеводитель предпринимателя |
Subjects: | |
Online Access: | https://www.pp-mag.ru/jour/article/view/147 |
_version_ | 1797883456844201984 |
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collection | DOAJ |
description | The author describes the dynamics of changes of organizations in 2005-2017 years and makes forecast for years 2018-2020. The article defines the feedback loops, crimping development of organizations during the crisis. Author defines approaches for using informational technologies of internal marketing in credit organizations. |
first_indexed | 2024-04-10T03:50:59Z |
format | Article |
id | doaj.art-d3573606adf740f5a180da875d1a0796 |
institution | Directory Open Access Journal |
issn | 2073-9885 2687-136X |
language | Russian |
last_indexed | 2024-04-10T03:50:59Z |
publishDate | 2020-01-01 |
publisher | Russian Academy of Entrepreneurship |
record_format | Article |
series | Путеводитель предпринимателя |
spelling | doaj.art-d3573606adf740f5a180da875d1a07962023-03-13T07:17:28ZrusRussian Academy of EntrepreneurshipПутеводитель предпринимателя2073-98852687-136X2020-01-01037105112146Internal marketing and information technologies as the basis of organizational development of business entitys0Российская академия народного хозяйства и государственной службы при Президенте РФThe author describes the dynamics of changes of organizations in 2005-2017 years and makes forecast for years 2018-2020. The article defines the feedback loops, crimping development of organizations during the crisis. Author defines approaches for using informational technologies of internal marketing in credit organizations.https://www.pp-mag.ru/jour/article/view/147внутрифирменный маркетингинформационные технологиисистемный подходцифровая экономика |
spellingShingle | Internal marketing and information technologies as the basis of organizational development of business entitys Путеводитель предпринимателя внутрифирменный маркетинг информационные технологии системный подход цифровая экономика |
title | Internal marketing and information technologies as the basis of organizational development of business entitys |
title_full | Internal marketing and information technologies as the basis of organizational development of business entitys |
title_fullStr | Internal marketing and information technologies as the basis of organizational development of business entitys |
title_full_unstemmed | Internal marketing and information technologies as the basis of organizational development of business entitys |
title_short | Internal marketing and information technologies as the basis of organizational development of business entitys |
title_sort | internal marketing and information technologies as the basis of organizational development of business entitys |
topic | внутрифирменный маркетинг информационные технологии системный подход цифровая экономика |
url | https://www.pp-mag.ru/jour/article/view/147 |