On the Use of Nudges to Affect Spillovers in Environmental Behaviors
Environmental self-identity is considered a promising lever to generate positive spillovers across pro-environmental behaviors: existing evidence shows that it is positively correlated with pro-environmental choices and that it can be easily manipulated, by reminding individuals of their past pro-en...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Frontiers Media S.A.
2019-01-01
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| Series: | Frontiers in Psychology |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/article/10.3389/fpsyg.2019.00061/full |
| _version_ | 1818477631264260096 |
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| author | Valeria Fanghella Giovanna d’Adda Massimo Tavoni Massimo Tavoni |
| author_facet | Valeria Fanghella Giovanna d’Adda Massimo Tavoni Massimo Tavoni |
| author_sort | Valeria Fanghella |
| collection | DOAJ |
| description | Environmental self-identity is considered a promising lever to generate positive spillovers across pro-environmental behaviors: existing evidence shows that it is positively correlated with pro-environmental choices and that it can be easily manipulated, by reminding individuals of their past pro-environmental actions. However, it remains unclear whether it can be successfully used for environmental policy making. In two online, incentive-compatible experiments, we manipulate participants’ environmental self-identity and test whether this leads to increased donations to an environmental charity. Additionally, we investigate the interaction between self-identity priming and two commonly used behavioral policy tools: social information (Study 1, N = 400) and goal commitment (Study 2, N = 495). Our results suggest caution in leveraging environmental self-identity to promote pro-environmental behaviors, provide indications on how to target policies based on self-identity primes, and offer novel evidence on the interaction between different behavioral policy tools. |
| first_indexed | 2024-12-10T09:39:55Z |
| format | Article |
| id | doaj.art-d36f095116c14eea9e3ac1f8f6a773ad |
| institution | Directory Open Access Journal |
| issn | 1664-1078 |
| language | English |
| last_indexed | 2024-12-10T09:39:55Z |
| publishDate | 2019-01-01 |
| publisher | Frontiers Media S.A. |
| record_format | Article |
| series | Frontiers in Psychology |
| spelling | doaj.art-d36f095116c14eea9e3ac1f8f6a773ad2022-12-22T01:54:02ZengFrontiers Media S.A.Frontiers in Psychology1664-10782019-01-011010.3389/fpsyg.2019.00061416759On the Use of Nudges to Affect Spillovers in Environmental BehaviorsValeria Fanghella0Giovanna d’Adda1Massimo Tavoni2Massimo Tavoni3Department of Economics and Management, University of Trento, Trento, ItalyDepartment of Economics, Management, and Quantitative Methods, University of Milan, Milan, ItalyDepartment of Management, Economics and Industrial Engineering, Politecnico di Milano, Milan, ItalyRFF-CMCC European Institute on Economics and the Environment (EIEE), Fondazione CMCC, Lecce, ItalyEnvironmental self-identity is considered a promising lever to generate positive spillovers across pro-environmental behaviors: existing evidence shows that it is positively correlated with pro-environmental choices and that it can be easily manipulated, by reminding individuals of their past pro-environmental actions. However, it remains unclear whether it can be successfully used for environmental policy making. In two online, incentive-compatible experiments, we manipulate participants’ environmental self-identity and test whether this leads to increased donations to an environmental charity. Additionally, we investigate the interaction between self-identity priming and two commonly used behavioral policy tools: social information (Study 1, N = 400) and goal commitment (Study 2, N = 495). Our results suggest caution in leveraging environmental self-identity to promote pro-environmental behaviors, provide indications on how to target policies based on self-identity primes, and offer novel evidence on the interaction between different behavioral policy tools.https://www.frontiersin.org/article/10.3389/fpsyg.2019.00061/fullspillover effectmoral licensingenvironmental identitysocial informationgoal commitmentonline experiment |
| spellingShingle | Valeria Fanghella Giovanna d’Adda Massimo Tavoni Massimo Tavoni On the Use of Nudges to Affect Spillovers in Environmental Behaviors Frontiers in Psychology spillover effect moral licensing environmental identity social information goal commitment online experiment |
| title | On the Use of Nudges to Affect Spillovers in Environmental Behaviors |
| title_full | On the Use of Nudges to Affect Spillovers in Environmental Behaviors |
| title_fullStr | On the Use of Nudges to Affect Spillovers in Environmental Behaviors |
| title_full_unstemmed | On the Use of Nudges to Affect Spillovers in Environmental Behaviors |
| title_short | On the Use of Nudges to Affect Spillovers in Environmental Behaviors |
| title_sort | on the use of nudges to affect spillovers in environmental behaviors |
| topic | spillover effect moral licensing environmental identity social information goal commitment online experiment |
| url | https://www.frontiersin.org/article/10.3389/fpsyg.2019.00061/full |
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