Creating change in responsible tourism management through social marketing

The global threat of climate change, diminishing natural resources and significant socio-economic inequalities is forcing companies and individuals to evaluate the impact they are having on the natural, social and economic environments. This trend has led to an increased availability and demand for...

Full description

Bibliographic Details
Main Authors: R. George, N. Frey
Format: Article
Language:English
Published: AOSIS 2010-03-01
Series:South African Journal of Business Management
Online Access:https://sajbm.org/index.php/sajbm/article/view/510

Similar Items