Innovations in Marketing: Imagographic Market Segmentation of Tourist Services Инновации в маркетинге: имагографическое сегментирование рынка туристических услуг
The analysis of existent experience of segmenting of tourist services and possibility of application of the innovative marketing going is carried out near segmenting with the use of imagografic of variable and technology of mythology design in the process of selection of groups of users.<br>В...
Main Author: | Reshetnyak Yelena I. |
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Format: | Article |
Language: | English |
Published: |
PH "INZHEK"
2010-03-01
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Series: | Problemi Ekonomiki |
Subjects: | |
Online Access: | http://www.problecon.com/pdf/2010/3_0/63_65.pdf |
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